A_Wild_Apricot

Wild-apricot-review

There are many industries and communities that have membership organizations. It might be small, with only a few individuals, or extremely large, having more than 50,000 members.

Tracking all of the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep track of those things.

That is where Wild Apricot comes in. It’s one of the most well-known membership management softwares that can help you track and record. Not only that, it has email marketing features and it can even help you build your website.

In this guide, you’ll learn if Wild Apricot is what you’ve been on the lookout for.

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Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review.

What is Wild Apricot? A_Wild_Apricot

Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they have been bought by Personify, a Constituent Management and Engagement platform.

It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also utilised to notify them about these notifications.

It’s intended to be the solution to build and manage a membership-based site by supporting different applications. It has built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Anyone can use the software. But it’s specifically designed for anyone who is looking for a software that can help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.

There are many ways to utilize Wild Apricot using its features. They also have a setup wizard that can help their users navigate the software with ease. You may also contact their trainers if you need assistance.

What are the features?

Wild Apricot offers features that can be accessed by each member, irrespective of their membership level. Navigating these objectives is easy since you can do it from the dashboard; From building your website to handling and creating events, you will be able to keep track of everything.Here are a few of Wild Apricot’s features.

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Website Builder

Wild Apricot has a website and hosting features done through AWS. To help in creating your own site, they also provide drag and drop editors as well as templates.

This is beneficial if you don’t have any experience making your own website or if you do not have sufficient budget to hire an expert. It’s also perfect for those people who are working under a time constraint.

Aside from the customizable themes and templates available, you can even create your own templates.These may apply the default layouts that you’ve set to your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you have made to your work.

If you are using a free account, you have a free subdomain generated with the email address you registered when you signed up. You will have to avail for a paid membership account if you would like to create your own domain name.

Online Store Builder

Apart from building sites, they also offer other features such as the online store and app builder.

With the online store, you can sell both digital and physical goods. You may set up the costs, discounts, and other deals.

For physical products, you can send them straight to Wild Apricot so that they can handle the distribution procedure. They’ll track the process inventory and payments. However, you’ll be the one to deal with the logistics.

For now, the only downside for their online store builder is that you can’t add shipping calculation tools or options to adjust the costs for certain product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This will be in sync in real-time across the website and the mobile app.

You’ll be able to access the information since it’s stored in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.

You also don’t need to worry about your old membership database if you’re switching from a different management service. Wild Apricot will enable you to import your existing database into the software.

You could also make a member’s directory with your database so other members can look at other subscriber’s profiles. A_Wild_Apricot

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Wild Apricot Payments and Donations

Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and straightforward to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just have to enter their card details for their orders to be processed.

In addition to that, site owners won’t be billed contract fees or setup fees. Although they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for every trade.

Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different based on where you’re. Some members that are based in other countries will be charged with international processing fees.

Since Wild Apricot was mainly created for nonprofit institutions, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained is also exported.

Email Marketing

There’s no better means of keeping in contact with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email features and templates.

Wild Apricot gives you the choice to start from a blank canvas or use their templates. If you’re worried it will seem generic, you can customize the templates utilizing their drag and drop editor.

You may also segment your mailing list. Through your member’s database, you may use it to target campaigns or manage other tasks like confirmations, reminders, or account upgrades.

Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.

The email address will be the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you can create a custom domain for your site and for your email.

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Event Management

Wild Apricot lets you create and share a calendar of any events you will be hosting. You can also use this to set up registration forms, process payments, and even waitlists.

Wild Apricot Pricing and Plans

Wild Apricot has a free plan where you could have up to 50 members. If you’ve got more than that, you will need to upgrade.

Overall, Wild Apricot has 7 plans to choose from. You can pay it annually or every 2 years.

The cost increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.

If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to pay 2 years ahead, which makes it possible to save 15%.

They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. A_Wild_Apricot

Pros and Cons

Before moving on to the final section, we’ll summarize the pros and cons of using Wild Apricot to help you decide.

Here are the Pros and Cons:

Advantages

Includes templates

Tons of tutorials and videos

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Disadvantages

User interface is a bit confusing

No membership ID on the system

Payment gateway is restricted to customers from the USA and Canada.

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Final Thoughts

If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was made to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.

However, if you are intending to use this for managing your business, it might be best to look for a different platform. If you’re really curious, though, it would not hurt to use their free trial.

It’s still able to perform well even if it was not made for businesses  You can use it to sell online classes, but you’ll need a link which will lead them to an external site. For businesses with a lot of events, this is a great platform to operate and implement event management strategies.

Overall, Wild Apricot is a good platform, especially for associations and organizations. It gets the job done without being too expensive. If that’s not enough to convince you, you could always use their free trial to see for yourself.

FAQ A_Wild_Apricot

Are there any system requirements?

Your resolution should have at least a width of 1280 pixels for the software to work efficiently.

Can it work on any browser?

Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.

Are there any tutorials to navigate the software?

Yes. Wild Apricot has many videos to help you get started. Just go to their site for a list of the tutorials and webinars.

How long does the free trial last?

Wild Apricot’s free trial lasts 30 days.

Are there any additional costs?

Wild Apricot does not have additional transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you use a third-party payment provider for your online store.

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