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Wild-apricot-review

There are numerous industries and communities which have membership organizations. It could be small, with only a handful of people, or extremely large, having more than 50,000 members.

Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s a lot of work to keep tabs on these things.

That is where Wild Apricot comes in. It’s one of the most well-known membership management software which can help you not only track and record but also build your website, and it even has some email marketing features.

In this guide, you’ll find out if Wild Apricot is what you have been looking for.

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Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review.

What is Wild Apricot? Add Link To Wild Apricot Page Menu

Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.

It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also used to notify them about these notifications.

It’s intended to be the solution to build and manage a membership-based site by encouraging different applications. It’s built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Though it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s searching for a software that can help them operate like a membership-based entity.

There are a number of ways to run Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. If you need assistance, you may even contact their trainers.

What are the features?

Wild Apricot offers features that can be accessed by every member, regardless of their membership level. From building your website to handling and creating events, it’s easy to navigate these tasks from your dashboard.To give you an idea what Wild Apricot can offer, here are some of the software’s features.

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Website Builder

Wild Apricot has a site and hosting features done through AWS. They offer templates and drag and drop editors that will help you create your own website.

If you don’t have any experience making your own website, or if you do not have enough budget to hire an expert, this feature is beneficial. It’s also great for those people who are working under a time constraint.

Aside from the customizable themes and templates available, you can even create your own templates.These can use the default layouts that you have set to your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.

If you are using a free account, you have a free subdomain generated with the email address you registered when you signed up. You’ll have to avail for a paid membership account if you would like to create your own domain name.

Online Store Builder

Besides building sites, they also offer other features such as the online store and program builder.

With the online shop, you can sell both digital and physical products. You may set up the prices, discounts, and other deals.

For physical products, you can send them directly to Wild Apricot so they can deal with the distribution process. They’ll monitor the process inventory and payments. However, you will be the one to deal with the logistics.

For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for specific product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the website and the mobile app.

You will be able to access the information because it’s kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.

You also do not need to worry about your old membership database if you’re switching from a different management software. Wild Apricot will let you import your existing database into the program.

You can also make a member’s directory with your database so other members can look at other subscriber’s profiles. Add Link To Wild Apricot Page Menu

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Wild Apricot Payments and Donations

Wild Apricot can also handle online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only have to enter their card details so their orders can be processed right away.

On top of that, site owners won’t be charged contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having just 2.9% and an additional $0.30 for every transaction.

Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. There are international processing fees for members who are based in other countries.

Since Wild Apricot was mainly made for nonprofit associations, Wild Apricot included a donations feature. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you obtained is also exported.

Email Marketing

There’s no better way of keeping in contact with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email templates and features.

If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried that it will look generic, you can customize the templates utilizing their drag and drop editor.

You may also segment your mailing list. You may use your member’s database for targeting campaigns and to manage other tasks like confirmations, reminders, or account upgrades.

Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.

Even if you’re using a free plan, your email address will be the same as your subdomain. If you upgrade to a paid plan, you can create a customized domain for your website and for your email.

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Event Management

To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, and even waitlists.

Wild Apricot Pricing and Plans

Wild Apricot includes a free plan where you could have up to 50 members. If you have more than that, you’ll need to upgrade.

In general, Wild Apricot has 7 strategies to select from. It is possibles to pay it monthly, annually, or every two years.

The price increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.

If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to pay 2 years ahead, which helps you save 15%.

They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Add Link To Wild Apricot Page Menu

Pros and Cons

Before continuing on to the final section, we will summarize the advantages and disadvantages of using Wild Apricot to help you decide.

Here are the Pros and Cons:

Pros

Includes templates

Tons of tutorials and videos

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Cons

User interface is a bit confusing

No membership ID on the system

Payment gateway is restricted to clients from the USA and Canada.

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Final Thoughts

If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was made to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.

However, if you are planning to use this for managing your business, it might be best to find a different platform. If you’re really curious, however, it would not hurt to use their free trial.

But even if it wasn’t made for businesses, it is still able to perform well.  You can use it to sell online classes, but you’ll need a link that will lead them to an outside site. For businesses that have a lot of events, this is a excellent platform to operate and execute event management strategies.

Overall, Wild Apricot is a fantastic platform, especially for associations and organizations. It gets the job done without being too pricey. If that’s not enough to convince you, you can always use their free trial to see for yourself.

FAQ Add Link To Wild Apricot Page Menu

Are there any system requirements?

Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.

Will it work on any browser?

Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.

Are there any tutorials to navigate the software?

Yes. Wild Apricot has many videos to help you get started. Just go to their website for a list of the tutorials and webinars.

How long does the free trial last?

Wild Apricot’s free trial lasts 30 days.

Are there additional costs?

Wild Apricot does not have extra transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you opt for a third-party payment provider for your online shop.

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