There are numerous businesses and communities which have membership organizations. It might be small, with only a few individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s plenty of work to keep track of those things.
That is where Wild Apricot comes in. It’s one of the most famous membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you will learn if Wild Apricot is what you have been looking for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review of Wild Apricot.
What’s Wild Apricot? Apricot In The Middle Wet Wild
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. In 2017, they were bought by Personify, a Constituent Management and Engagement platform.
It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also used to inform them about these notifications.
It’s designed to be the solution to develop and manage a membership-based site by encouraging different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that can help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to utilize Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software effortlessly. You may even contact their coaches if you need assistance.
What are the features?
Wild Apricot offers features which may be accessed by every member, irrespective of their membership level. Navigating these objectives is easy since you can do it from your dashboard; From building your site to managing and creating events, you will be able to keep track of everything.Here are a few of Wild Apricot’s features.
Wild Apricot has a website and hosting features done through AWS. To help in creating your own site, they also provide drag and drop editors as well as templates.
If you do not have any experience making your own website, or if you don’t have enough budget to hire a professional, this feature is helpful. It’s also perfect for those people who are working under a time constraint.
Apart from the customizable themes and templates available, you can even create your own templates.You can even apply the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.
If you are using a free account, you get a free subdomain generated with the email address you registered when you signed up. You’ll have to avail for a paid membership account if you want to create your own domain name.
Online Store Builder
Apart from building websites, they also provide other features like the online store and program builder.
With the online shop, you can sell both digital and physical products. You can set up the prices, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so they can deal with the distribution procedure. They’ll track the process inventory and payments. However, you will be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the costs for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile app.
You’ll be able to access the information because it’s kept in a cloud database. To make it simple, it’s searchable, and you can use it to make membership levels and renewals customizable.
You also do not need to worry about your old membership database if you are switching from a different management software. Wild Apricot will enable you to import your current database into the program.
You could also make a member’s directory using your database so other members can look at other subscriber’s profiles. Apricot In The Middle Wet Wild
Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just have to enter their card details for their orders to be processed.
In addition to that, website owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for each transaction.
Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. There are international processing fees for members that are based in different countries.
Wild Apricot also included a donations feature since they were mainly made for nonprofit. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you obtained is also exported.
There’s no better means of keeping in contact with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email features and templates.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried that it will look generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. Through your member’s database, you can use it to target campaigns or handle other tasks such as confirmations, reminders, or account updates.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address is the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you can create a customized domain for your site and for your email.
Wild Apricot lets you make and share a calendar of any events that you will be hosting. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.
In general, Wild Apricot has 7 strategies to choose from. You can pay it monthly, annually, or every two years.
The price increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to pay 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Apricot In The Middle Wet Wild
Pros and Cons
Before moving on to the last section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to clients from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was made to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you’re planning to use this for handling your business, it may be best to find a different platform. If you’re really curious, however, it wouldn’t hurt to use their free trial.
It is still able to execute well even if it wasn’t made for businesses You can use it to sell online courses, but you’ll need a link that will lead them to an outside site. For businesses that have a good deal of occasions, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, especially for associations and organizations. It gets the job done without being too pricey. If that’s not enough to convince you, you could always use their free trial to see for yourself.
FAQ Apricot In The Middle Wet Wild
Are there any system requirements?
For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.
Will it work on any browser?
Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their site to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there any additional costs?
Wild Apricot doesn’t have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you use a third party payment provider for your online shop.