There are numerous businesses and communities which have membership organizations. It might be small, with only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s a lot of work to keep tabs on these things.
That’s where Wild Apricot comes in. It’s one of the most famous membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you’ll learn if Wild Apricot is exactly what you’ve been on the lookout for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review.
What’s Wild Apricot? Event App, Wild Apricot
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they have been acquired by Personify, a Constituent Management and Engagement platform.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also utilised to notify them about these notifications.
It’s designed to be the solution to build and manage a membership-based website by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Though it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s searching for a software that can help them operate like a membership-based entity.
There are a number of ways to run Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. If you need assistance, you can even contact their trainers.
What are the features?
Wild Apricot offers features which can be accessed by each member, irrespective of their membership level. From building your website to handling and creating events, it’s easy to navigate these tasks from the dashboard.Below are a few of Wild Apricot’s features.
Wild Apricot has a site and hosting features done through AWS. To assist in creating your own website, they also offer drag and drop editors as well as templates.
This is very beneficial if you don’t have any experience making your own website or if you don’t have sufficient budget to hire an expert. It’s also perfect for those who are working under a time constraint.
Apart from the customizable themes and templates available, you can also create your own templates.These can apply the default layouts that you’ve set to your template. And to prevent confusion, your editing page will provide a green highlight to the changes that you have made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. However, if you want to create your own domain name, you will need to upgrade your account to a paid membership.
Online Store Builder
Apart from building sites, they also provide other features like the online shop and app builder.
With the online shop, you can sell both digital and physical products. You can set up the costs, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so that they can handle the distribution procedure. They will monitor the process inventory and payments. However, you will be the one to manage the logistics.
For now, the only downside for their online store builder is that you can’t add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the website and the mobile program.
You’ll be able to access the data since it’s kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.
If you’re switching from a different management service, you don’t need to worry about your previous membership database. Wild Apricot will let you import your existing database into the software.
You can also make a member’s directory using your database so other members can look at other subscriber’s profiles. Event App, Wild Apricot
Wild Apricot Payments and Donations
Wild Apricot can also manage online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just have to enter their card details for their orders to be processed.
On top of that, site owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9% and an additional $0.30 for each transaction.
Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ based on where you’re. Some members that are based in different countries will be charged with international processing fees.
Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you received is also exported.
There’s no better means of keeping in contact with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.
Wild Apricot gives you the choice to start from a blank canvas or use their templates. If you’re worried it will seem generic, you can customize the templates utilizing their drag and drop editor.
You can also segment your mailing list. Through your member’s database, you can use it to target campaigns or handle other tasks like confirmations, reminders, or account updates.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
Even if you’re using a free plan, your email address is the same as your subdomain. Should you upgrade to a paid plan, you can create a customized domain for your website and for your email.
To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
Wild Apricot has a free plan where you can have up to 50 members. If you have more than that, you will need to upgrade.
Overall, Wild Apricot has 7 strategies to choose from. You can pay it annually or every 2 years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Event App, Wild Apricot
Pros and Cons
Before moving on to the final section, we will summarize the pros and cons of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to clients from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was made to be used by membership organizations and associations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you are intending to use this for managing your business, it might be best to look for a different platform. If you are really curious, though, it wouldn’t hurt to use their free trial.
It’s still able to perform well even if it was not made for businesses You can use it to sell online courses, but you will need a link that will lead them to an external website. For businesses with a lot of events, this is a excellent platform to operate and execute event management strategies.
Overall, Wild Apricot is a fantastic platform, especially for associations and organizations. It gets the job done without being too expensive. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Event App, Wild Apricot
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their site to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you use a third party payment provider for your online shop.