How Did Wild Apricot Get Its Name

Wild-apricot-review

There are numerous industries and communities that have membership organizations. It might be small, having only a handful of people, or extremely large, having more than 50,000 members.

Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s plenty of work to keep tabs on these things.

That’s where Wild Apricot comes in. It’s one of the most well-known membership management softwares that can help you track and record. Not only that, it has email marketing features and it can even help you build your website.

In this guide, you will find out if Wild Apricot is what you have been looking for.

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Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review of Wild Apricot.

What is Wild Apricot? How Did Wild Apricot Get Its Name

Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they have been bought by Personify, a Constituent Management and Engagement platform.

It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to inform them about these notifications.

It’s intended to be the solution to build and manage a membership-based website by supporting different applications. It has built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Though it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s searching for a software that could help them run like a membership-based entity.

There are many ways to run Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. You can also contact their coaches if you require assistance.

What are the features?

Wild Apricot offers features which can be accessed by each member, irrespective of their membership level. Navigating these tasks is easy since you can do it from your dashboard; From building your website to handling and creating events, you will be able to keep track of everything.Here are a few of Wild Apricot’s features.

How Did Wild Apricot Get Its Name

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Website Builder

Wild Apricot has a website and hosting features done through AWS. They provide templates and drag and drop editors to assist you create your own website.

If you do not have any experience making your own website, or if you do not have enough budget to hire an expert, this feature is very helpful. It’s also great for those who are working under a time constraint.

Apart from the customizable themes and templates available, you can also create your own templates.You can even apply the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.

If you’re using a free account, you get a free subdomain generated with the email address you registered when you signed up. However, if you want to create your own domain name, you’ll have to upgrade your account to a paid membership.

Online Store Builder

Besides building sites, they also offer other features like the online store and program builder.

With the online store, you can sell both digital and physical products. You can set up the prices, discounts, and other bargains.

For physical products, you can send them directly to Wild Apricot so that they can deal with the distribution procedure. They’ll track the process inventory and payments. However, you will be the one to deal with the logistics.

For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the prices for certain product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This will be in sync in real time across the site and the mobile program.

You’ll be able to access the data since it’s kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.

You also do not need to worry about your old membership database if you are switching from a different management software. Wild Apricot will let you import your existing database into the software.

You could also create a member’s directory with your database so other members can look at other subscriber’s profiles. How Did Wild Apricot Get Its Name

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Wild Apricot Payments and Donations

Wild Apricot can also handle online store and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just have to enter their card details so their orders can be processed right away.

In addition to that, website owners won’t be charged contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for every trade.

Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different depending on where you are. Some members that are based in other countries will be charged with international processing fees.

Since Wild Apricot was mainly created for nonprofit associations, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you obtained is also exported.

Email Marketing

Emails are still a great, of not, one of the best way to keep in touch with your members. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email features and templates.

Wild Apricot gives you the choice to start from a blank canvas or use their templates. If you’re worried it will look generic, you can customize the templates using their drag and drop editor.

You can also segment your mailing list. Throughout your member’s database, you may use it to target campaigns or handle other tasks like confirmations, reminders, or account upgrades.

If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of this feature.

The email address is the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you can create a customized domain for your website and for your email.

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Event Management

Wild Apricot lets you make and share a calendar of any events you will be hosting. You could also use this to set up registration forms, process payments, and even waitlists.

Wild Apricot Pricing and Plans

Wild Apricot includes a free plan where you can have up to 50 members. If you’ve got more than that, you’ll need to upgrade.

Overall, Wild Apricot has 7 plans to select from. It is possibles to pay it monthly, annually, or every two years.

The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.

If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to cover 2 years ahead, which helps you save 15%.

They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. How Did Wild Apricot Get Its Name

Pros and Cons

Before moving on to the last section, we’ll summarize the pros and cons of utilizing Wild Apricot to help you decide.

Here are the Pros and Cons:

Pros

Includes templates

Tons of videos and tutorials

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Disadvantages

User interface is a bit confusing

No membership ID on the system

Payment gateway is limited to clients from the USA and Canada.

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Final Thoughts

If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was created to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.

But if you are intending to use this for handling your business, it may be best to look for a different platform. If you’re really curious, though, it would not hurt to use their free trial.

It’s still able to perform well even if it was not made for businesses  You can use it to sell online classes, but you will need a link which will lead them to an outside website. For businesses that have a lot of occasions, this is a excellent platform to operate and execute event management strategies.

Overall, Wild Apricot is a fantastic platform, particularly for associations and organizations. It gets the job done without being too expensive. If that is not enough to convince you, you can always use their free trial to see for yourself.

FAQ How Did Wild Apricot Get Its Name

Are there any system requirements?

Your resolution should have at least a width of 1280 pixels for the software to work efficiently.

Can it work on any browser?

Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.

Are there any tutorials to browse the software?

Yes. Wild Apricot has many videos to help you get started. Just go to their website to get a list of the tutorials and webinars.

How long does the free trial last?

Wild Apricot’s free trial lasts 30 days.

Are there additional costs?

Wild Apricot does not have additional transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you opt for a third-party payment provider for your online shop.

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