How To Track Website Traffic Wild Apricot

Wild-apricot-review

There are numerous industries and communities which have membership organizations. It might be small, with only a few individuals, or extremely large, having more than 50,000 members.

Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even membership fees. It’s plenty of work to keep tabs on those things.

That’s where Wild Apricot comes in. It is one of the most well-known membership management software that can help you not only track and record but also build your website, and it even has some email marketing features.

In this guide, you’ll learn if Wild Apricot is exactly what you’ve been on the lookout for.

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Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review of Wild Apricot.

What’s Wild Apricot? How To Track Website Traffic Wild Apricot

Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. In 2017, they were bought by Personify, a Constituent Management and Engagement platform.

It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also utilised to inform them about these notifications.

It’s designed to be the solution to build and manage a membership-based website by supporting different applications. It has built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Although it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s looking for a software that can help them run like a membership-based entity.

There are many ways to run Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software effortlessly. If you need assistance, you may even contact their trainers.

What are the features?

Wild Apricot offers features that may be accessed by each member, irrespective of their membership level. From building your website to managing and creating events, it’s easy to navigate these tasks from the dashboard.To give you an idea what Wild Apricot can offer, here are a few of the software’s features.

How To Track Website Traffic Wild Apricot

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Website Builder

Wild Apricot has a site and hosting features done through AWS. They provide templates and drag and drop editors to help you create your own site.

This is beneficial if you don’t have any experience making your own website or if you don’t have sufficient budget to hire a professional. It’s also great for those who are working under a time constraint.

Aside from the customizable themes and templates available, you can also create your own templates.These can apply the default layouts that you have set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.

If you’re using a free account, you get a free subdomain generated with the email address you registered when you signed up. However, if you would like to make your own domain name, you’ll have to upgrade your account to a paid membership.

Online Store Builder

Besides building sites, they also provide other features like the online store and program builder.

With the online shop, you can sell both digital and physical products. You can set up the prices, discounts, and other deals.

For physical products, you can send them directly to Wild Apricot so that they can handle the distribution procedure. They will track the process inventory and payments. However, you’ll be the one to manage the logistics.

For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the prices for certain product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This will be in sync in real-time across the website and the mobile app.

You’ll be able to access the information since it is stored in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.

You also don’t need to worry about your old membership database if you’re switching from a different management service. Wild Apricot will enable you to import your current database into the program.

You could also make a member’s directory with your database so other members can look at other subscriber’s profiles. How To Track Website Traffic Wild Apricot

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Wild Apricot Payments and Donations

Wild Apricot can also manage online store and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only need to enter their card details for their orders to be processed.

In addition to that, website owners won’t be charged contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having just 2.9% and an additional $0.30 for every trade.

Take note, though, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different based on where you are. Some members that are based in different countries will be charged with international processing fees.

Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot added a donations feature. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you received is also exported.

Email Marketing

There’s no better way of keeping in touch with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email features and templates.

If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried that it will look generic, you can customize the templates utilizing their drag and drop editor.

You can also segment your mailing list. You can use your member’s database for targeting campaigns and to manage other tasks like confirmations, reminders, or account upgrades.

If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of this feature.

Even if you’re using a free plan, your email address is the same as your subdomain. If you upgrade to a paid plan, you can create a custom domain for your website and for your email.

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Event Management

Wild Apricot lets you make and share a calendar of any events that you will be hosting. You could also use this to set up registration forms, process payments, as well as waitlists.

Wild Apricot Pricing and Plans

Wild Apricot has a free plan where you can have up to 50 members. If you’ve got more than that, you’ll need to upgrade.

Overall, Wild Apricot has 7 strategies to choose from. It is possibles to pay it monthly, annually, or every two years.

The price increases as you increase the number of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.

If you Pre-pay for 1 year, you will able to save 10%. Another payment scheme is to pay 2 years ahead, which helps you save 15%.

They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. How To Track Website Traffic Wild Apricot

Pros and Cons

Before continuing on to the final section, we will summarize the advantages and disadvantages of using Wild Apricot to help you decide.

Here are the Pros and Cons:

Advantages

Includes templates

Tons of tutorials and videos

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Disadvantages

User interface is a bit confusing

No membership ID on the system

Payment gateway is restricted to customers from the USA and Canada.

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Final Thoughts

If you’re looking for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was made to be used by membership organizations and associations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.

However, if you are planning to use this for handling your business, it may be best to look for a different platform. If you are really curious, though, it would not hurt to use their free trial.

It is still able to perform well even if it was not made for businesses  You can use it to sell online classes, but you’ll need a link that will lead them to an external site. For businesses that have a lot of events, this is a excellent platform to operate and implement event management strategies.

Overall, Wild Apricot is a fantastic platform, particularly for associations and organizations. It gets the job done without being too pricey. If that’s not enough to convince you, you could always use their free trial to see for yourself.

FAQ How To Track Website Traffic Wild Apricot

Are there any system requirements?

Your resolution should have at least a width of 1280 pixels for the software to work efficiently.

Can it work on any browser?

Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.

Are there any tutorials to browse the software?

Yes. Wild Apricot has many videos to help you get started. Just go to their website to get a list of the webinars and tutorials.

How long does the free trial last?

Wild Apricot offers a 30-day free trial for their paid plans.

Are there additional costs?

Wild Apricot doesn’t have extra transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you opt for a third-party payment provider for your online store.

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