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There are numerous businesses and communities which have membership organizations. It could be small, with only a few individuals, or extremely large, having more than 50,000 members.

Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s plenty of work to keep tabs on these things.

That’s where Wild Apricot comes in. It is one of the most famous membership management software which can help you not only record and track but also build your website, and it even has some email marketing features.

In this guide, you’ll learn if Wild Apricot is what you have been on the lookout for.

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Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review of Wild Apricot.

What is Wild Apricot? Like Button Wild Apricot

Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.

It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also utilised to notify them about these notifications.

It’s designed to be the solution to develop and manage a membership-based site by encouraging different applications. It’s built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Though it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who’s looking for a software that can help them run like a membership-based entity.

There are many ways to run Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software effortlessly. If you require assistance, you can aslo contact their coaches.

What are the features?

Wild Apricot offers features which can be accessed by every member, irrespective of their membership level. Navigating these objectives is easy since you can do it from the dashboard; From building your website to managing and creating events, you will be able to keep track of everything.Here are some of Wild Apricot’s features.

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Website Builder

Wild Apricot has a website and hosting features done through AWS. To assist in creating your own website, they also provide drag and drop editors as well as templates.

If you don’t have any experience making your own website, or if you don’t have sufficient budget to hire an expert, this feature is helpful. It’s also perfect for those who are working under a time constraint.

Aside from the customizable themes and templates available, you can even create your own templates.You can even apply the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.

If you are using a free account, you have a free subdomain generated with the email address you registered when you signed up. However, if you would like to make your own domain name, you will have to upgrade your account to a paid membership.

Online Store Builder

Besides building websites, they also offer other features like the online store and app builder.

With the online store, you can sell both digital and physical products. You can set up the costs, discounts, and other bargains.

For physical products, you can send them directly to Wild Apricot so that they can handle the distribution procedure. They’ll monitor the process inventory and payments. However, you’ll be the one to deal with the logistics.

For now, the only downside for their online store builder is that you can’t add shipping calculation tools or options to adjust the prices for specific product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This is going to be in sync in real-time across the website and the mobile app.

You will be able to access the data since it is kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.

You also don’t need to worry about your old membership database if you’re switching from a different management service. Wild Apricot will enable you to import your existing database into the software.

You could even create a member’s directory with your database so other members can look at other subscriber’s profiles. Like Button Wild Apricot

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Wild Apricot Payments and Donations

Wild Apricot can also manage online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only have to enter their card details so their orders can be processed right away.

On top of that, website owners won’t be charged contract fees or setup fees. Although they charge processing fees, it’s pretty competitive, having just 2.9% and an additional $0.30 for every transaction.

Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ depending on where you’re. Some members who are based in other countries will be charged with international processing fees.

Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot included a donations feature. You can add a donation button and have a widget for the donation drive goals and progress. The database of the donations you obtained can also be exported.

Email Marketing

Emails are still a great, of not, one of the best means to keep in touch with your members. Wild Apricot lets you send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.

Wild Apricot gives you the choice to start from a blank canvas or use their templates. If you’re worried that it will look generic, you can customize the templates utilizing their drag and drop editor.

You may also segment your mailing list. Throughout your member’s database, you can use it to target campaigns or handle other tasks such as confirmations, reminders, or account updates.

If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of the feature.

The email address will be the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you may create a customized domain for your website and for your email.

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Event Management

To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, as well as waitlists.

Wild Apricot Pricing and Plans

The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.

Overall, Wild Apricot has 7 plans to select from. It is possible to pay it annually or every 2 years.

The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.

If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to cover 2 years ahead, which helps you save 15%.

They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Like Button Wild Apricot

Pros and Cons

Before moving on to the last section, we will summarize the pros and cons of using Wild Apricot to help you decide.

Here are the Pros and Cons:

Advantages

Includes templates

Tons of videos and tutorials

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Disadvantages

User interface is a bit confusing

No membership ID on the system

Payment gateway is limited to customers from the USA and Canada.

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Final Thoughts

If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was made to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.

But if you are planning to use this for managing your business, it might be best to look for a different platform. If you are really curious, though, it would not hurt to use their free trial.

But even if it was not made for businesses, it is still able to perform well.  You can use it to sell online classes, but you will need a link which will lead them to an external website. For businesses that have a good deal of occasions, this is a great platform to operate and execute event management strategies.

Overall, Wild Apricot is a good platform, particularly for associations and organizations. It gets the job done without being too pricey. If that’s not enough to convince you, you could always use their free trial to see for yourself.

FAQ Like Button Wild Apricot

Are there any system requirements?

Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.

Can it work on any browser?

Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.

Are there any tutorials to navigate the software?

Yes. Wild Apricot offers many videos that will help you get started. Just go to their site for a list of the webinars and tutorials.

How long does the free trial last?

Wild Apricot’s free trial is only 30 days.

Are there any additional costs?

Wild Apricot does not have additional transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you use a third party payment provider for your online shop.

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