There are numerous industries and communities which have membership organizations. It could be small, having only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s plenty of work to keep tabs on those things.
That’s where Wild Apricot comes in. It’s one of the most well-known membership management softwares that can help you record and track. Not only that, it has email marketing features and it can even help you build your site.
In this guide, you will find out if Wild Apricot is what you’ve been on the lookout for.
Before you go on, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review of Wild Apricot.
What is Wild Apricot? Ocba Wild Apricot
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also used to inform them about these notifications.
It’s intended to be the solution to build and manage a membership-based website by supporting different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is searching for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to run Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software with ease. If you need assistance, you can even contact their coaches.
What are the features?
Wild Apricot offers features which can be accessed by each member, regardless of their membership level. From building your website to handling and creating events, it’s easy to navigate these tasks from the dashboard.To give you an idea what Wild Apricot can offer, here are some of the software’s features.
Wild Apricot has a site and hosting features done through AWS. They provide templates and drag and drop editors to help you create your own website.
This is very beneficial if you don’t have any experience making your own website or if you don’t have sufficient budget to hire a professional. It’s also perfect for those who are working under a time constraint.
You can even create your own templates, aside from the customizable themes and templates that are available.These may apply the default layouts that you have set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you’re using a free account, you get a free subdomain generated using the email address you registered when you signed up. However, if you want to make your own domain name, you will need to upgrade your account to a paid membership.
Online Store Builder
Besides building sites, they also offer other features such as the online store and app builder.
With the online store, you can sell both digital and physical goods. You can set up the prices, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so that they can handle the distribution procedure. They will monitor the process inventory and payments. However, you’ll be the one to manage the logistics.
For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the costs for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real-time across the website and the mobile program.
You will be able to access the data since it’s stored in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.
If you’re switching from another management service, you do not need to worry about your old membership database. Wild Apricot will enable you to import your current database into the program.
You could also make a member’s directory using your database so other members can look at other subscriber’s profiles. Ocba Wild Apricot
Wild Apricot Payments and Donations
Wild Apricot can also manage online store and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only need to enter their card details for their orders to be processed.
In addition to that, site owners won’t be charged contract fees or setup fees. Although they charge processing fees, it’s pretty competitive, having only 2.9% and an additional $0.30 for each trade.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. There are international processing fees for members who are based in other countries.
Since Wild Apricot was mainly created for nonprofit institutions, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you received can also be exported.
There’s no better means of keeping in touch with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.
Wild Apricot gives you the option to begin from a blank canvas or use their templates. If you’re worried it will look generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. Throughout your member’s database, you may use it to target campaigns or handle other tasks like confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of this feature.
The email address will be the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you may create a customized domain for your website and for your email.
To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you could have up to 50 members. If you’ve got more than that, you’ll need to upgrade.
Overall, Wild Apricot has 7 strategies to choose from. It is possible to pay it annually or every 2 years.
The price increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment scheme is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Ocba Wild Apricot
Pros and Cons
Before continuing on to the final section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to customers from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was created to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
But if you are planning to use this for handling your business, it may be best to look for a different platform. If you’re really curious, however, it wouldn’t hurt to use their free trial.
But even if it wasn’t made for businesses, it’s still able to execute well. You can use it to sell online classes, but you’ll need a link that will lead them to an outside site. For businesses with a lot of occasions, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, particularly for organizations and associations. It gets the job done without being too expensive. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Ocba Wild Apricot
Are there any system requirements?
For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.
Will it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their website to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there any additional costs?
Wild Apricot doesn’t have additional transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you use a third-party payment provider for your online store.