There are numerous industries and communities that have membership organizations. It could be small, having only a few individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep tabs on those things.
That’s where Wild Apricot comes in. It is one of the most famous membership management software which can help you not only record and track but also build your site, and it even has some email marketing features.
In this guide, you’ll find out if Wild Apricot is exactly what you have been looking for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review of Wild Apricot.
What’s Wild Apricot? Organic Wild Apricot Kernels (Sweet)
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they have been acquired by Personify, a Constituent Management and Engagement platform.
It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also utilised to inform them about these notifications.
It’s intended to be the solution to build and manage a membership-based site by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Though it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who is looking for a software that can help them run like a membership-based entity.
There are a number of ways to run Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software effortlessly. You may also contact their trainers if you require assistance.
What are the features?
Wild Apricot offers features that can be accessed by each member, regardless of their membership level. From building your site to managing and creating events, it’s easy to navigate these objectives from the dashboard.To give you an idea what Wild Apricot can offer, below are some of the software’s features.
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Website Builder
Wild Apricot has a site and hosting features done through AWS. To assist in creating your own website, they also provide drag and drop editors as well as templates.
If you don’t have any experience making your own website, or if you do not have sufficient budget to hire an expert, this feature is very helpful. It’s also great for those people who are working under a time constraint.
You can also create your own templates, apart from the customizable themes and templates that are available.You can even use the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you are using a free account, you get a free subdomain generated with the email address you registered when you signed up. However, if you would like to create your own domain name, you will have to upgrade your account to a paid membership.
Online Store Builder
Apart from building websites, they also provide other features such as the online store and app builder.
With the online store, you can sell both digital and physical products. You may set up the prices, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so they can deal with the distribution process. They’ll track the process inventory and payments. However, you will be the one to manage the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the costs for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile program.
You will be able to access the information since it is stored in a cloud database. To make it easy, it’s searchable, and you can use it to make membership levels and renewals customizable.
If you’re switching from a different management software, you do not need to worry about your old membership database. Wild Apricot will enable you to import your current database into the software.
You can even create a member’s directory using your database so other members can look at other subscriber’s profiles. Organic Wild Apricot Kernels (Sweet)
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Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and straightforward to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just have to enter their card details so their orders can be processed right away.
On top of that, site owners won’t be charged contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having only 2.9% and an additional $0.30 for every transaction.
Take note, though, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. Some members that are based in other countries will be charged with international processing fees.
Since Wild Apricot was mainly created for nonprofit associations, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you obtained can also be exported.
Email Marketing
Emails are still a great, of not, one of the best means to keep in contact with your members. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried it will seem generic, you can customize the templates utilizing their drag and drop editor.
You can also segment your mailing list. You may use your member’s database for targeting campaigns and to handle other tasks such as confirmations, reminders, or account updates.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of the feature.
Even if you’re using a free plan, your email address is the same as your subdomain. If you upgrade to a paid plan, you can create a customized domain for your website and for your email.
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Event Management
Wild Apricot lets you make and share a calendar of any events that you will be hosting. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.
Overall, Wild Apricot has 7 plans to select from. It is possible to pay it annually or every 2 years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Organic Wild Apricot Kernels (Sweet)
Pros and Cons
Before continuing on to the final section, we’ll summarize the pros and cons of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Advantages
Includes templates
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
Cons
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to customers from the USA and Canada.
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Final Thoughts
If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was created to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
However, if you’re planning to use this for handling your business, it might be best to look for a different platform. If you’re really curious, though, it wouldn’t hurt to use their free trial.
But even if it wasn’t made for businesses, it’s still able to execute well. You can use it to sell online classes, but you will need a link which will lead them to an outside website. For businesses with a lot of events, this is a excellent platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, particularly for associations and organizations. It gets the job done without being too expensive. If that is not enough to convince you, you can always use their free trial to see for yourself.
FAQ Organic Wild Apricot Kernels (Sweet)
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Will it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot has many videos to help you get started. Just go to their website to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there any additional costs?
Wild Apricot doesn’t have extra transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you use a third party payment provider for your online shop.