There are numerous businesses and communities which have membership organizations. It might be small, with only a few individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s a lot of work to keep tabs on those things.
That is where Wild Apricot comes in. It’s one of the most well-known membership management software that can help you not only track and record but also build your site, and it even has some email marketing features.
In this guide, you will learn if Wild Apricot is exactly what you have been looking for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review.
What is Wild Apricot? Social Media Buttons Wild Apricot Emails
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also used to inform them about these notifications.
It’s intended to be the solution to develop and manage a membership-based site by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s searching for a software that can help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to run Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. You can even contact their trainers if you require assistance.
What are the features?
Wild Apricot offers features that can be accessed by each member, irrespective of their membership level. From building your site to managing and creating events, it’s easy to navigate these objectives from your dashboard.Below are some of Wild Apricot’s features.
Wild Apricot has a website and hosting features done through AWS. They provide templates and drag and drop editors that will assist you create your own website.
This is helpful if you don’t have any experience making your own website or if you do not have enough budget to hire a professional. It’s also perfect for those who are working under a time constraint.
Aside from the customizable themes and templates available, you can also create your own templates.These may apply the default layouts that you have set to your template. And to prevent confusion, your editing page will provide a green highlight to the changes that you have made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. You’ll have to avail for a paid membership account if you want to create your own domain name.
Online Store Builder
Besides building sites, they also provide other features such as the online store and program builder.
With the online shop, you can sell both digital and physical products. You may set up the prices, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so that they can handle the distribution procedure. They’ll monitor the process inventory and payments. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the costs for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the site and the mobile program.
You will be able to access the data because it is stored in a cloud database. To make it easy, it’s searchable, and you can use it to make membership levels and renewals customizable.
If you are switching from another management software, you don’t need to worry about your previous membership database. Wild Apricot will let you import your existing database into the software.
You can even make a member’s directory using your database so other members can look at other subscriber’s profiles. Social Media Buttons Wild Apricot Emails
Wild Apricot Payments and Donations
Wild Apricot can also manage online store and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just need to enter their card details so their orders can be processed right away.
On top of that, site owners won’t be charged contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having only 2.9% and an additional $0.30 for every transaction.
Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different depending on where you are. Some members who are based in other countries will be charged with international processing fees.
Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you received is also exported.
Emails are still a great, of not, one of the best means to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried it will seem generic, you can customize the templates utilizing their drag and drop editor.
You may also segment your mailing list. You may use your member’s database for targeting campaigns and to handle other tasks like confirmations, reminders, or account updates.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address will be the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you may create a customized domain for your website and for your email.
Wild Apricot lets you create and share a calendar of any events that you will be hosting. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you can have up to 50 members. If you have more than that, you’ll need to upgrade.
In general, Wild Apricot has 7 plans to choose from. It is possible to pay it annually or every 2 years.
The cost increases as you increase the number of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Social Media Buttons Wild Apricot Emails
Pros and Cons
Before moving on to the final section, we will summarize the pros and cons of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was created to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you are planning to use this for managing your business, it might be best to find a different platform. If you are really curious, however, it would not hurt to use their free trial.
But even if it was not made for businesses, it’s still able to perform well. You can use it to sell online classes, but you’ll need a link that will lead them to an outside website. For businesses that have a lot of occasions, this is a excellent platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, especially for organizations and associations. It gets the job done without being too pricey. If that’s not enough to convince you, you could always use their free trial to see for yourself.
FAQ Social Media Buttons Wild Apricot Emails
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to browse the software?
Yes. Wild Apricot has many videos that will help you get started. Just go to their site for a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you opt for a third party payment provider for your online store.