There are many industries and communities that have membership organizations. It could be small, having only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact details, participants, and even membership fees. It’s a lot of work to keep track of those things.
That’s where Wild Apricot comes in. It is one of the most famous membership management softwares that can help you record and track. Not only that, it has email marketing features and it can even help you build your site.
In this guide, you’ll learn if Wild Apricot is exactly what you have been looking for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick review. Afterward, you will want to read the rest of our article for a more comprehensive review.
What’s Wild Apricot? Was Wild Apricot Sold
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also utilised to inform them about these notifications.
It’s intended to be the solution to develop and manage a membership-based site by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Though it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who is searching for a software that can help them operate like a membership-based entity.
There are a number of ways to run Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software with ease. You can even contact their trainers if you require assistance.
What are the features?
Wild Apricot offers features that can be accessed by every member, regardless of their membership level. From building your website to handling and creating events, it’s easy to navigate these objectives from your dashboard.Below are a few of Wild Apricot’s features.
Wild Apricot has a site and hosting features done through AWS. They offer templates and drag and drop editors to assist you create your own site.
If you do not have any experience making your own website, or if you don’t have sufficient budget to hire a professional, this feature is very beneficial. It’s also perfect for those people who are working under a time constraint.
Apart from the customizable themes and templates available, you can also create your own templates.You can even apply the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. You will have to avail for a paid membership account if you would like to make your own domain name.
Online Store Builder
Besides building websites, they also offer other features such as the online shop and app builder.
With the online shop, you can sell both digital and physical products. You may set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so they can deal with the distribution procedure. They will monitor the process inventory and payments. However, you’ll be the one to manage the logistics.
For now, the only downside for their online store builder is that you can’t add shipping calculation tools or options to adjust the prices for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real-time across the website and the mobile app.
You will be able to access the data because it is stored in a cloud database. To make it easy, it’s searchable, and you can use it to make membership levels and renewals customizable.
You also do not need to worry about your previous membership database if you’re switching from another management service. Wild Apricot will enable you to import your existing database into the software.
You could also make a member’s directory with your database so other members can look at other subscriber’s profiles. Was Wild Apricot Sold
Wild Apricot Payments and Donations
Wild Apricot can also manage online shop and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only have to enter their card details for their orders to be processed.
On top of that, website owners won’t be billed contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having just 2.9 percent and an additional $0.30 for every trade.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ depending on where you’re. Some members who are based in other countries will be charged with international processing fees.
Wild Apricot also included a donations feature since they were mainly created for nonprofit. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you received can also be exported.
There’s no better means of keeping in touch with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried it will look generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. You can use your member’s database for targeting campaigns and to manage other tasks such as confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address will be the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you can create a custom domain for your site and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.
In general, Wild Apricot has 7 plans to select from. You can pay it monthly, annually, or every two years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Was Wild Apricot Sold
Pros and Cons
Before moving on to the last section, we will summarize the pros and cons of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is a good suggestion. It was created to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
But if you are planning to use this for handling your business, it may be best to find a different platform. If you’re really curious, though, it wouldn’t hurt to use their free trial.
It is still able to perform well even if it wasn’t made for businesses You can use it to sell online courses, but you’ll need a link which will lead them to an external website. For businesses with a lot of events, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, particularly for organizations and associations. It gets the job done without being too expensive. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Was Wild Apricot Sold
Are there any system requirements?
For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.
Can it work on any browser?
Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos that will help you get started. Just go to their site for a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there additional costs?
Wild Apricot doesn’t have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you opt for a third party payment provider for your online shop.