There are numerous industries and communities that have membership organizations. It might be small, having only a handful of people, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s plenty of work to keep tabs on these things.
That’s where Wild Apricot comes in. It is one of the most famous membership management softwares that can help you record and track. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you will find out if Wild Apricot is what you’ve been on the lookout for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review.
What is Wild Apricot? Wild Apricot Addons
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they have been acquired by Personify, a Constituent Management and Engagement platform.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to notify them about these notifications.
It’s designed to be the solution to develop and manage a membership-based site by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Although it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who is searching for a software that could help them run like a membership-based entity.
There are many ways to run Wild Apricot using its features. They also have a setup wizard that can help their users navigate the software effortlessly. If you need assistance, you can aslo contact their coaches.
What are the features?
Wild Apricot offers features which may be accessed by each member, regardless of their membership level. Navigating these objectives is easy since you can do it from your dashboard; From building your website to managing and creating events, you will be able to keep track of everything.Below are some of Wild Apricot’s features.
Wild Apricot has a site and hosting features done through AWS. They offer templates and drag and drop editors to assist you create your own site.
This is very helpful if you don’t have any experience making your own website or if you don’t have sufficient budget to hire an expert. It’s also great for those who are working under a time constraint.
Apart from the customizable themes and templates available, you can even create your own templates.You can even use the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you’re using a free account, you have a free subdomain generated using the email address you registered when you signed up. You’ll need to avail for a paid membership account if you would like to make your own domain name.
Online Store Builder
Besides building sites, they also provide other features such as the online store and program builder.
With the online shop, you can sell both digital and physical products. You may set up the prices, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so they can deal with the distribution procedure. They’ll track the process inventory and payments. However, you will be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile app.
You will be able to access the data because it is kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.
You also do not need to worry about your previous membership database if you’re switching from another management software. Wild Apricot will let you import your existing database into the software.
You could also create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Addons
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just need to enter their card details for their orders to be processed.
In addition to that, website owners won’t be charged contract fees or setup fees. Although they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for each transaction.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you’re. Some members that are based in different countries will be charged with international processing fees.
Wild Apricot also added a donations feature since they were mainly made for institutions. You can add a donation button and have a widget for the donation drive goals and progress. The database of the donations you obtained is also exported.
There’s no better way of keeping in touch with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email templates and features.
Wild Apricot gives you the choice to start from a blank canvas or use their templates. If you’re worried it will look generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. Throughout your member’s database, you can use it to target campaigns or handle other tasks like confirmations, reminders, or account updates.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address will be the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you may create a custom domain for your site and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
Wild Apricot has a free plan where you can have up to 50 members. If you’ve got more than that, you will need to upgrade.
In general, Wild Apricot has 7 strategies to select from. You can pay it monthly, annually, or every two years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Addons
Pros and Cons
Before moving on to the final section, we will summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was made to be used by membership organizations and associations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you are intending to use this for managing your business, it may be best to find a different platform. If you’re really curious, though, it would not hurt to use their free trial.
It’s still able to execute well even if it was not made for businesses You can use it to sell online courses, but you will need a link that will lead them to an outside website. For businesses that have a good deal of events, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, particularly for organizations and associations. It gets the job done without being too pricey. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Addons
Are there any system requirements?
For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.
Will it work on any browser?
Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos that will help you get started. Just go to their site to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you use a third-party payment provider for your online store.