There are many industries and communities that have membership organizations. It might be small, with only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact details, participants, and even membership fees. It’s plenty of work to keep track of those things.
That’s where Wild Apricot comes in. It’s one of the most famous membership management software that can help you not only track and record but also build your website, and it even has some email marketing features.
In this guide, you’ll learn if Wild Apricot is exactly what you’ve been looking for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review of Wild Apricot.
What’s Wild Apricot? Wild Apricot Automatic Email
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for occasions and dues. It’s also used to inform them about these notifications.
It’s designed to be the solution to develop and manage a membership-based site by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is searching for a software that can help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are a number of ways to run Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software effortlessly. You can also contact their trainers if you require assistance.
What are the features?
Wild Apricot offers features that may be accessed by every member, regardless of their membership level. Navigating these tasks is easy since you can do it from your dashboard; From building your website to managing and creating events, you will be able to keep track of everything.Below are a few of Wild Apricot’s features.
Wild Apricot has a site and hosting features done through AWS. To help in creating your own site, they also provide drag and drop editors as well as templates.
If you do not have any experience making your own website, or if you do not have sufficient budget to hire an expert, this feature is very helpful. It’s also perfect for those people who are working under a time constraint.
You can even create your own templates, aside from the customizable themes and templates that are available.You can even use the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you have made to your work.
If you’re using a free account, you get a free subdomain generated using the email address you registered when you signed up. However, if you want to make your own domain name, you will have to upgrade your account to a paid membership.
Online Store Builder
Apart from building sites, they also provide other features like the online store and app builder.
With the online shop, you can sell both digital and physical goods. You can set up the prices, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so they can deal with the distribution procedure. They will monitor the process inventory and payments. However, you will be the one to deal with the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real time across the site and the mobile program.
You’ll be able to access the data because it is stored in a cloud database. To make it easy, it is searchable, and you can use it to make membership levels and renewals customizable.
If you are switching from another management service, you don’t need to worry about your old membership database. Wild Apricot will enable you to import your current database into the software.
You could even make a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Automatic Email
Wild Apricot Payments and Donations
Wild Apricot can also manage online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only need to enter their card details for their orders to be processed.
On top of that, site owners won’t be charged contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9% and an additional $0.30 for every trade.
Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different based on where you’re. Some members who are based in other countries will be charged with international processing fees.
Since Wild Apricot was mainly created for nonprofit associations, Wild Apricot added a donations feature. You may add a donation button and have a widget for the donation drive goals and progress. The database of the donations you obtained is also exported.
Emails are still a great, of not, one of the best means to keep in contact with your members. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email features and templates.
Wild Apricot gives you the option to begin from a blank canvas or use their templates. If you’re worried that it will look generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. You may use your member’s database for targeting campaigns and to handle other tasks such as confirmations, reminders, or account updates.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of this feature.
Even if you’re using a free plan, your email address is the same as your subdomain. If you upgrade to a paid plan, you may create a custom domain for your website and for your email.
To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you could have up to 50 members. If you’ve got more than that, you’ll need to upgrade.
In general, Wild Apricot has 7 plans to choose from. You can pay it annually or every 2 years.
The cost increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to pay 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Automatic Email
Pros and Cons
Before continuing on to the final section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to clients from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was created to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
However, if you’re planning to use this for managing your business, it may be best to find a different platform. If you are really curious, however, it would not hurt to use their free trial.
But even if it was not made for businesses, it is still able to perform well. You can use it to sell online courses, but you’ll need a link which will lead them to an outside website. For businesses with a lot of events, this is a great platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, especially for organizations and associations. It gets the job done without being too expensive. If that is not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Automatic Email
Are there any system requirements?
For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.
Can it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their website to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot doesn’t have extra transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you opt for a third party payment provider for your online store.