There are numerous industries and communities which have membership organizations. It might be small, with only a handful of people, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even membership fees. It’s plenty of work to keep track of these things.
That is where Wild Apricot comes in. It’s one of the most well-known membership management softwares which can help you record and track. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you will learn if Wild Apricot is exactly what you’ve been on the lookout for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot/Bca
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for occasions and dues. It’s also utilised to notify them about these notifications.
It’s designed to be the solution to build and manage a membership-based website by supporting different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s searching for a software that can help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to utilize Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software effortlessly. You can also contact their coaches if you need assistance.
What are the features?
Wild Apricot offers features that may be accessed by each member, irrespective of their membership level. Navigating these tasks is easy since you can do it from your dashboard; From building your site to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, here are some of the software’s features.
Wild Apricot has a site and hosting features done through AWS. To help in creating your own site, they also offer drag and drop editors as well as templates.
If you do not have any experience making your own website, or if you do not have enough budget to hire an expert, this feature is beneficial. It’s also great for those who are working under a time constraint.
Aside from the customizable themes and templates available, you can even create your own templates.These can use the default layouts that you’ve set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you are using a free account, you get a free subdomain generated with the email address you registered when you signed up. However, if you would like to make your own domain name, you will have to upgrade your account to a paid membership.
Online Store Builder
Apart from building sites, they also offer other features such as the online shop and program builder.
With the online shop, you can sell both digital and physical products. You can set up the prices, discounts, and other bargains.
For physical products, you can send them straight to Wild Apricot so that they can deal with the distribution process. They will track the process inventory and payments. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the costs for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile program.
You will be able to access the information because it’s kept in a cloud database. To make it easy, it is searchable, and you can use it to make membership levels and renewals customizable.
You also do not need to worry about your old membership database if you are switching from another management service. Wild Apricot will enable you to import your existing database into the program.
You could also create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot/Bca
Wild Apricot Payments and Donations
Wild Apricot can also manage online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just need to enter their card details so their orders can be processed right away.
In addition to that, website owners won’t be charged contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having just 2.9% and an additional $0.30 for each transaction.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different based on where you’re. There are international processing fees for members who are based in other countries.
Wild Apricot also included a donations feature since they were mainly created for institutions. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you received is also exported.
Emails are still a great, of not, one of the best way to keep in contact with your members. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email features and templates.
Wild Apricot gives you the choice to begin from a blank canvas or use their templates. If you’re worried it will look generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. Through your member’s database, you can use it to target campaigns or manage other tasks like confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address is the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you can create a custom domain for your site and for your email.
Wild Apricot lets you create and share a calendar of any events you will be hosting. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you can have up to 50 members. If you have more than that, you’ll need to upgrade.
Overall, Wild Apricot has 7 plans to choose from. You can pay it annually or every 2 years.
The price increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot/Bca
Pros and Cons
Before continuing on to the last section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was created to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
However, if you’re intending to use this for handling your business, it may be best to find a different platform. If you are really curious, however, it wouldn’t hurt to use their free trial.
It’s still able to execute well even if it was not made for businesses You can use it to sell online classes, but you’ll need a link that will lead them to an external site. For businesses that have a lot of events, this is a great platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, especially for associations and organizations. It gets the job done without being too pricey. If that is not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot/Bca
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Will it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot has many videos to help you get started. Just go to their website to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there additional costs?
Wild Apricot doesn’t have extra transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you use a third party payment provider for your online store.