Wild Apricot Benefits

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There are numerous businesses and communities that have membership organizations. It might be small, with only a handful of people, or extremely large, having more than 50,000 members.

Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s plenty of work to keep track of these things.

That’s where Wild Apricot comes in. It is one of the most famous membership management softwares which can help you record and track. Not only that, it has email marketing features and it can even help you build your website.

In this guide, you’ll find out if Wild Apricot is what you have been looking for.

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Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review.

What’s Wild Apricot? Wild Apricot Benefits

Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.

It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also used to inform them about these notifications.

It’s intended to be the solution to build and manage a membership-based site by supporting different applications. It’s built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that can help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.

There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. You can also contact their trainers if you require assistance.

What are the features?

Wild Apricot offers features which may be accessed by each member, irrespective of their membership level. From building your website to handling and creating events, it’s easy to navigate these objectives from your dashboard.To give you an idea what Wild Apricot can offer, here are some of the software’s features.

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Website Builder

Wild Apricot has a site and hosting features done through AWS. To help in creating your own website, they also provide drag and drop editors as well as templates.

This is helpful if you do not have any experience making your own website or if you don’t have sufficient budget to hire an expert. It’s also great for those who are working under a time constraint.

You can even create your own templates, aside from the customizable themes and templates that are available.You can even apply the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.

If you’re using a free account, you get a free subdomain generated using the email address you registered when you signed up. However, if you want to make your own domain name, you’ll have to upgrade your account to a paid membership.

Online Store Builder

Besides building sites, they also offer other features such as the online shop and app builder.

With the online store, you can sell both digital and physical goods. You can set up the prices, discounts, and other deals.

For physical products, you can send them directly to Wild Apricot so they can handle the distribution process. They will monitor the process payments and inventory. However, you’ll be the one to deal with the logistics.

For now, the only downside for their online store builder is that you can’t add shipping calculation tools or options to adjust the prices for certain product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile program.

You will be able to access the information since it is kept in a cloud database. To make it easy, it is searchable, and you can use it to make membership levels and renewals customizable.

If you’re switching from another management service, you do not need to worry about your previous membership database. Wild Apricot will enable you to import your current database into the software.

You can even create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Benefits

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Wild Apricot Payments and Donations

Wild Apricot can also handle online store and member payments. Their payment gateway is easy and straightforward to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just have to enter their card details for their orders to be processed.

In addition to that, website owners won’t be billed contract fees or setup fees. Although they charge processing fees, it’s pretty competitive, having just 2.9% and an additional $0.30 for every trade.

Take note, though, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. Some members that are based in different countries will be charged with international processing fees.

Since Wild Apricot was mainly made for nonprofit associations, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained is also exported.

Email Marketing

There’s no better means of keeping in touch with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email templates and features.

Wild Apricot gives you the option to begin from a blank canvas or use their templates. If you’re worried it will seem generic, you can customize the templates utilizing their drag and drop editor.

You may also segment your mailing list. You may use your member’s database for targeting campaigns and to manage other tasks such as confirmations, reminders, or account updates.

If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of the feature.

Even if you’re using a free plan, your email address is the same as your subdomain. Should you upgrade to a paid plan, you may create a customized domain for your website and for your email.

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Event Management

Wild Apricot lets you make and share a calendar of any events you will be hosting. You could also use this to set up registration forms, process payments, as well as waitlists.

Wild Apricot Pricing and Plans

The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.

In general, Wild Apricot has 7 plans to select from. You can pay it monthly, annually, or every two years.

The cost increases as you increase the number of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.

If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to pay 2 years ahead, which makes it possible to save 15%.

They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Benefits

Pros and Cons

Before moving on to the final section, we’ll summarize the pros and cons of utilizing Wild Apricot to help you decide.

Here are the Pros and Cons:

Advantages

Includes templates

Tons of tutorials and videos

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Disadvantages

User interface is a bit confusing

No membership ID on the system

Payment gateway is restricted to clients from the USA and Canada.

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Final Thoughts

If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was created to be used by membership organizations and associations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.

However, if you’re planning to use this for handling your business, it may be best to look for a different platform. If you are really curious, however, it wouldn’t hurt to use their free trial.

It is still able to execute well even if it was not made for businesses  You can use it to sell online classes, but you’ll need a link which will lead them to an external site. For businesses that have a good deal of events, this is a excellent platform to operate and implement event management strategies.

Overall, Wild Apricot is a good platform, particularly for associations and organizations. It gets the job done without being too pricey. If that is not enough to convince you, you can always use their free trial to see for yourself.

FAQ Wild Apricot Benefits

Are there any system requirements?

Your resolution should have at least a width of 1280 pixels for the software to work efficiently.

Will it work on any browser?

Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.

Are there any tutorials to navigate the software?

Yes. Wild Apricot offers many videos that will help you get started. Just go to their site to get a list of the tutorials and webinars.

How long does the free trial last?

Wild Apricot’s free trial lasts 30 days.

Are there any additional costs?

Wild Apricot does not have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you opt for a third-party payment provider for your online shop.

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