There are many industries and communities that have membership organizations. It might be small, having only a handful of people, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s a lot of work to keep track of these things.
That’s where Wild Apricot comes in. It’s one of the most well-known membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you will find out if Wild Apricot is what you’ve been looking for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick review. After, you will want to read the rest of our article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot Blog Images
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. In 2017, they were acquired by Personify, a Constituent Management and Engagement platform.
It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also utilised to notify them about these notifications.
It’s intended to be the solution to develop and manage a membership-based website by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are a number of ways to utilize Wild Apricot using its features. They also have a setup wizard that can help their users navigate the software effortlessly. If you need assistance, you may even contact their trainers.
What are the features?
Wild Apricot offers features which may be accessed by each member, regardless of their membership level. From building your site to managing and creating events, it’s easy to navigate these objectives from the dashboard.To give you an idea what Wild Apricot can offer, here are a few of the software’s features.
Wild Apricot has a website and hosting features done through AWS. To assist in creating your own website, they also provide drag and drop editors as well as templates.
If you don’t have any experience making your own website, or if you do not have enough budget to hire an expert, this feature is beneficial. It’s also perfect for those people who are working under a time constraint.
Apart from the customizable themes and templates available, you can even create your own templates.These can apply the default layouts that you have set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.
If you’re using a free account, you have a free subdomain generated using the email address you registered when you signed up. You will have to avail for a paid membership account if you want to make your own domain name.
Online Store Builder
Apart from building websites, they also offer other features like the online store and app builder.
With the online shop, you can sell both digital and physical products. You may set up the costs, discounts, and other bargains.
For physical products, you can send them straight to Wild Apricot so they can handle the distribution procedure. They will track the process inventory and payments. However, you will be the one to manage the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the costs for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real time across the site and the mobile app.
You will be able to access the information since it’s stored in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.
If you’re switching from a different management software, you do not need to worry about your old membership database. Wild Apricot will enable you to import your existing database into the program.
You could even create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Blog Images
Wild Apricot Payments and Donations
Wild Apricot can also manage online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only need to enter their card details for their orders to be processed.
In addition to that, website owners won’t be charged contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having just 2.9% and an additional $0.30 for every trade.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different based on where you’re. There are international processing fees for members that are based in other countries.
Wild Apricot also included a donations feature since they were mainly made for institutions. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you obtained can also be exported.
Emails are still a great, of not, one of the best way to keep in contact with your members. Wild Apricot lets you send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried that it will look generic, you can customize the templates utilizing their drag and drop editor.
You can also segment your mailing list. Through your member’s database, you can use it to target campaigns or handle other tasks such as confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address will be the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you may create a customized domain for your website and for your email.
To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.
In general, Wild Apricot has 7 plans to choose from. You can pay it monthly, annually, or every two years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to cover 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Blog Images
Pros and Cons
Before continuing on to the last section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based website, Wild Apricot is a good suggestion. It was made to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
However, if you are planning to use this for managing your business, it may be best to look for a different platform. If you are really curious, however, it would not hurt to use their free trial.
But even if it wasn’t made for businesses, it is still able to execute well. You can use it to sell online courses, but you’ll need a link which will lead them to an external website. For businesses with a good deal of events, this is a excellent platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, particularly for associations and organizations. It gets the job done without being too expensive. If that’s not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Blog Images
Are there any system requirements?
For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.
Can it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot has many videos to help you get started. Just go to their site to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you opt for a third party payment provider for your online store.