There are many industries and communities which have membership organizations. It could be small, having only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep tabs on those things.
That is where Wild Apricot comes in. It is one of the most famous membership management softwares which can help you record and track. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you’ll learn if Wild Apricot is what you’ve been on the lookout for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you will want to read the rest of the article for a more comprehensive review of Wild Apricot.
What is Wild Apricot? Wild Apricot Blossom
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to notify them about these notifications.
It’s designed to be the solution to build and manage a membership-based site by encouraging different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Though it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s searching for a software that could help them run like a membership-based entity.
There are many ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. If you require assistance, you can even contact their coaches.
What are the features?
Wild Apricot offers features that can be accessed by every member, irrespective of their membership level. Navigating these objectives is easy since you can do it from the dashboard; From building your website to managing and creating events, you will be able to keep track of everything.Below are a few of Wild Apricot’s features.
Wild Apricot has a website and hosting features done through AWS. To assist in creating your own website, they also provide drag and drop editors as well as templates.
This is very beneficial if you don’t have any experience making your own website or if you don’t have sufficient budget to hire a professional. It’s also great for those who are working under a time constraint.
You can also create your own templates, apart from the customizable themes and templates that are available.You can even use the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you have made to your work.
If you’re using a free account, you get a free subdomain generated with the email address you registered when you signed up. However, if you would like to make your own domain name, you will need to upgrade your account to a paid membership.
Online Store Builder
Besides building websites, they also offer other features like the online shop and app builder.
With the online store, you can sell both digital and physical products. You can set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so that they can deal with the distribution process. They will monitor the process inventory and payments. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real-time across the website and the mobile app.
You will be able to access the data since it is stored in a cloud database. To make it simple, it is searchable, and you can use it to make membership levels and renewals customizable.
You also don’t need to worry about your old membership database if you are switching from a different management service. Wild Apricot will let you import your existing database into the program.
You could even create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Blossom
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just need to enter their card details so their orders can be processed right away.
On top of that, site owners won’t be charged contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having just 2.9% and an additional $0.30 for each trade.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different based on where you’re. There are international processing fees for members that are based in different countries.
Since Wild Apricot was mainly made for nonprofit associations, Wild Apricot added a donations feature. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained can also be exported.
There’s no better means of keeping in contact with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even occasion invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried that it will seem generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. Throughout your member’s database, you can use it to target campaigns or handle other tasks such as confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of this feature.
Even if you’re using a free plan, your email address will be the same as your subdomain. If you upgrade to a paid plan, you may create a customized domain for your site and for your email.
Wild Apricot lets you make and share a calendar of any events you will be hosting. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you could have up to 50 members. If you have more than that, you will need to upgrade.
In general, Wild Apricot has 7 strategies to choose from. You can pay it annually or every 2 years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Blossom
Pros and Cons
Before continuing on to the final section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to customers from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is recommended. It was made to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you are intending to use this for managing your business, it might be best to find a different platform. If you are really curious, however, it would not hurt to use their free trial.
It’s still able to perform well even if it wasn’t made for businesses You can use it to sell online classes, but you will need a link which will lead them to an outside website. For businesses that have a good deal of occasions, this is a excellent platform to operate and execute event management strategies.
Overall, Wild Apricot is a fantastic platform, particularly for associations and organizations. It gets the job done without being too pricey. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Blossom
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their site for a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there any additional costs?
Wild Apricot does not have additional transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you use a third party payment provider for your online store.