There are numerous businesses and communities that have membership organizations. It might be small, with only a few individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s plenty of work to keep tabs on these things.
That’s where Wild Apricot comes in. It’s one of the most famous membership management softwares which can help you record and track. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you’ll learn if Wild Apricot is exactly what you’ve been looking for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick overview. Afterward, you will want to read the rest of the article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot Database Management
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for occasions and dues. It’s also utilised to notify them about these notifications.
It’s designed to be the solution to develop and manage a membership-based site by encouraging different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that can help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software with ease. If you require assistance, you can aslo contact their trainers.
What are the features?
Wild Apricot offers features which can be accessed by each member, irrespective of their membership level. Navigating these tasks is easy since you can do it from your dashboard; From building your website to handling and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, below are a few of the software’s features.
Wild Apricot has a website and hosting features done through AWS. They provide templates and drag and drop editors to assist you create your own site.
This is beneficial if you do not have any experience making your own website or if you do not have sufficient budget to hire a professional. It’s also great for those people who are working under a time constraint.
Aside from the customizable themes and templates available, you can even create your own templates.You can even apply the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will provide a green highlight to the changes that you have made to your work.
If you’re using a free account, you get a free subdomain generated with the email address you registered when you signed up. However, if you want to make your own domain name, you’ll need to upgrade your account to a paid membership.
Online Store Builder
Besides building sites, they also provide other features such as the online shop and app builder.
With the online store, you can sell both digital and physical goods. You can set up the costs, discounts, and other bargains.
For physical products, you can send them straight to Wild Apricot so they can deal with the distribution procedure. They’ll monitor the process payments and inventory. However, you will be the one to manage the logistics.
For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the prices for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the site and the mobile program.
You’ll be able to access the information because it is stored in a cloud database. To make it easy, it’s searchable, and you can use it to make membership levels and renewals customizable.
You also do not need to worry about your old membership database if you’re switching from a different management software. Wild Apricot will enable you to import your existing database into the software.
You could also create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Database Management
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just have to enter their card details for their orders to be processed.
In addition to that, site owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9% and an additional $0.30 for each trade.
Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. There are international processing fees for members who are based in different countries.
Wild Apricot also added a donations feature since they were mainly made for nonprofit. You may add a donation button and have a widget for the donation drive goals and progress. The database of the donations you obtained is also exported.
There’s no better way of keeping in contact with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even occasion invitations through their email templates and features.
Wild Apricot gives you the choice to start from a blank canvas or use their templates. If you’re worried that it will look generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. You may use your member’s database for targeting campaigns and to manage other tasks such as confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
Even if you’re using a free plan, your email address will be the same as your subdomain. If you upgrade to a paid plan, you can create a customized domain for your site and for your email.
To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you could have up to 50 members. If you have more than that, you’ll need to upgrade.
Overall, Wild Apricot has 7 plans to select from. You can pay it annually or every 2 years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to cover 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Database Management
Pros and Cons
Before moving on to the final section, we will summarize the pros and cons of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was made to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
However, if you’re planning to use this for handling your business, it may be best to look for a different platform. If you are really curious, however, it wouldn’t hurt to use their free trial.
It’s still able to execute well even if it was not made for businesses You can use it to sell online classes, but you will need a link which will lead them to an external site. For businesses with a good deal of events, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, especially for associations and organizations. It gets the job done without being too expensive. If that’s not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Database Management
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to navigate the software?
Yes. Wild Apricot has many videos that will help you get started. Just go to their website to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you opt for a third-party payment provider for your online shop.