There are many industries and communities which have membership organizations. It might be small, with only a few people, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s a lot of work to keep track of those things.
That is where Wild Apricot comes in. It is one of the most well-known membership management software which can help you not only track and record but also build your website, and it even has some email marketing features.
In this guide, you will learn if Wild Apricot is what you’ve been on the lookout for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review.
What is Wild Apricot? Wild Apricot Email Host
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. In 2017, they were acquired by Personify, a Constituent Management and Engagement platform.
It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also utilised to inform them about these notifications.
It’s designed to be the solution to build and manage a membership-based site by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Though it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s looking for a software that could help them operate like a membership-based entity.
There are many ways to utilize Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software with ease. If you need assistance, you may aslo contact their trainers.
What are the features?
Wild Apricot offers features which may be accessed by each member, regardless of their membership level. Navigating these tasks is easy since you can do it from the dashboard; From building your site to managing and creating events, you will be able to keep track of everything.Below are some of Wild Apricot’s features.
Wild Apricot has a website and hosting features done through AWS. They offer templates and drag and drop editors to assist you create your own website.
If you do not have any experience making your own website, or if you do not have sufficient budget to hire a professional, this feature is helpful. It’s also great for those people who are working under a time constraint.
You can even create your own templates, aside from the customizable themes and templates that are available.These may use the default layouts that you’ve set to your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.
If you are using a free account, you have a free subdomain generated with the email address you registered when you signed up. You will have to avail for a paid membership account if you want to make your own domain name.
Online Store Builder
Apart from building sites, they also provide other features such as the online shop and app builder.
With the online store, you can sell both digital and physical goods. You may set up the prices, discounts, and other deals.
For physical products, you can send them directly to Wild Apricot so they can handle the distribution process. They’ll monitor the process inventory and payments. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online store builder is that you can’t add shipping calculation tools or options to adjust the costs for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile app.
You will be able to access the data because it’s kept in a cloud database. To make it simple, it’s searchable, and you can use it to make membership levels and renewals customizable.
If you’re switching from a different management service, you don’t need to worry about your previous membership database. Wild Apricot will enable you to import your current database into the program.
You could even make a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Email Host
Wild Apricot Payments and Donations
Wild Apricot can also manage online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only need to enter their card details for their orders to be processed.
On top of that, website owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having only 2.9 percent and an additional $0.30 for each transaction.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different based on where you are. There are international processing fees for members that are based in different countries.
Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive goals and progress. The database of the donations you obtained is also exported.
Emails are still a great, of not, one of the best means to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried that it will seem generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. You can use your member’s database for targeting campaigns and to manage other tasks like confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
Even if you’re using a free plan, your email address is the same as your subdomain. If you upgrade to a paid plan, you can create a custom domain for your site and for your email.
Wild Apricot lets you create and share a calendar of any events that you will be hosting. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you could have up to 50 members. If you’ve got more than that, you will need to upgrade.
In general, Wild Apricot has 7 strategies to choose from. It is possibles to pay it monthly, annually, or every two years.
The price increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Email Host
Pros and Cons
Before continuing on to the final section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to clients from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is a good suggestion. It was made to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you’re intending to use this for managing your business, it may be best to look for a different platform. If you’re really curious, though, it wouldn’t hurt to use their free trial.
It is still able to perform well even if it wasn’t made for businesses You can use it to sell online courses, but you will need a link that will lead them to an outside site. For businesses that have a lot of events, this is a excellent platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, particularly for organizations and associations. It gets the job done without being too expensive. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Email Host
Are there any system requirements?
Your resolution should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their site to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you use a third-party payment provider for your online shop.