There are many businesses and communities that have membership organizations. It might be small, with only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even membership fees. It’s a lot of work to keep tabs on these things.
That is where Wild Apricot comes in. It’s one of the most well-known membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you will find out if Wild Apricot is what you’ve been looking for.
Before you go on, you may want to watch this video by Capterra on YouTube that gives a quick review. After, you’ll want to read the rest of our article for a more comprehensive review of Wild Apricot.
What is Wild Apricot? Wild Apricot Fitness
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. In 2017, they were bought by Personify, a Constituent Management and Engagement platform.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to inform them about these notifications.
It’s intended to be the solution to develop and manage a membership-based site by supporting different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Although it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who is searching for a software that can help them operate like a membership-based entity.
There are many ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software with ease. You may even contact their trainers if you need assistance.
What are the features?
Wild Apricot offers features which can be accessed by every member, irrespective of their membership level. Navigating these objectives is easy since you can do it from the dashboard; From building your website to managing and creating events, you will be able to keep track of everything.Below are some of Wild Apricot’s features.
Wild Apricot has a site and hosting features done through AWS. To assist in creating your own website, they also offer drag and drop editors as well as templates.
If you don’t have any experience making your own website, or if you do not have sufficient budget to hire an expert, this feature is very beneficial. It’s also perfect for those people who are working under a time constraint.
Aside from the customizable themes and templates available, you can even create your own templates.These can apply the default layouts that you’ve set to your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. You will need to avail for a paid membership account if you would like to create your own domain name.
Online Store Builder
Apart from building sites, they also offer other features like the online shop and program builder.
With the online store, you can sell both digital and physical products. You can set up the prices, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so that they can handle the distribution procedure. They will monitor the process payments and inventory. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the website and the mobile program.
You will be able to access the data since it is kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.
If you are switching from another management service, you don’t need to worry about your old membership database. Wild Apricot will enable you to import your existing database into the software.
You can even create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Fitness
Wild Apricot Payments and Donations
Wild Apricot can also manage online shop and member payments. Their payment gateway is easy and straightforward to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just need to enter their card details so their orders can be processed right away.
In addition to that, site owners won’t be billed contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having only 2.9% and an additional $0.30 for every transaction.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ based on where you’re. Some members that are based in different countries will be charged with international processing fees.
Wild Apricot also added a donations feature since they were mainly made for institutions. You may add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you obtained is also exported.
Emails are still a great, of not, one of the best way to keep in contact with your members. Wild Apricot lets you send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.
Wild Apricot gives you the option to start from a blank canvas or use their templates. If you’re worried it will look generic, you can customize the templates utilizing their drag and drop editor.
You may also segment your mailing list. Throughout your member’s database, you can use it to target campaigns or manage other tasks such as confirmations, reminders, or account updates.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
Even if you’re using a free plan, your email address is the same as your subdomain. If you upgrade to a paid plan, you may create a custom domain for your website and for your email.
Wild Apricot lets you create and share a calendar of any events you will be hosting. You can also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you can have up to 50 members. If you’ve got more than that, you will need to upgrade.
In general, Wild Apricot has 7 plans to select from. It is possibles to pay it monthly, annually, or every two years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment scheme is to cover 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Fitness
Pros and Cons
Before continuing on to the last section, we’ll summarize the advantages and disadvantages of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is recommended. It was created to be used by membership organizations and associations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you’re planning to use this for handling your business, it might be best to find a different platform. If you are really curious, though, it would not hurt to use their free trial.
But even if it wasn’t made for businesses, it is still able to perform well. You can use it to sell online classes, but you’ll need a link which will lead them to an external site. For businesses with a good deal of occasions, this is a excellent platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, especially for organizations and associations. It gets the job done without being too pricey. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Fitness
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Will it work on any browser?
Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their site for a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there additional costs?
Wild Apricot does not have additional transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you use a third-party payment provider for your online shop.