There are numerous businesses and communities which have membership organizations. It could be small, having only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s a lot of work to keep tabs on these things.
That’s where Wild Apricot comes in. It is one of the most well-known membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you will find out if Wild Apricot is what you’ve been on the lookout for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot Group Membership
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for occasions and dues. It’s also used to notify them about these notifications.
It’s designed to be the solution to develop and manage a membership-based site by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is searching for a software that can help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to run Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software with ease. You may even contact their coaches if you need assistance.
What are the features?
Wild Apricot offers features which can be accessed by every member, irrespective of their membership level. Navigating these objectives is easy since you can do it from your dashboard; From building your website to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, here are a few of the software’s features.
Wild Apricot has a website and hosting features done through AWS. They offer templates and drag and drop editors that will help you create your own site.
This is beneficial if you don’t have any experience making your own website or if you don’t have sufficient budget to hire an expert. It’s also perfect for those people who are working under a time constraint.
You can even create your own templates, apart from the customizable themes and templates that are available.These can use the default layouts that you have set to your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you have made to your work.
If you are using a free account, you have a free subdomain generated with the email address you registered when you signed up. However, if you want to make your own domain name, you will need to upgrade your account to a paid membership.
Online Store Builder
Apart from building sites, they also offer other features like the online store and app builder.
With the online store, you can sell both digital and physical products. You can set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so that they can deal with the distribution procedure. They’ll track the process inventory and payments. However, you will be the one to deal with the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real time across the site and the mobile program.
You will be able to access the information since it is kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.
You also don’t need to worry about your previous membership database if you are switching from another management service. Wild Apricot will enable you to import your current database into the program.
You could also make a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Group Membership
Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just need to enter their card details for their orders to be processed.
In addition to that, site owners won’t be billed contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having just 2.9% and an additional $0.30 for each trade.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you’re. Some members that are based in different countries will be charged with international processing fees.
Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you received can also be exported.
Emails are still a great, of not, one of the best means to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email features and templates.
Wild Apricot gives you the option to begin from a blank canvas or use their templates. If you’re worried that it will look generic, you can customize the templates utilizing their drag and drop editor.
You can also segment your mailing list. Throughout your member’s database, you may use it to target campaigns or handle other tasks like confirmations, reminders, or account updates.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of this feature.
The email address will be the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you may create a customized domain for your website and for your email.
To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.
Overall, Wild Apricot has 7 strategies to select from. You can pay it monthly, annually, or every two years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Group Membership
Pros and Cons
Before moving on to the final section, we will summarize the advantages and disadvantages of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is recommended. It was created to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
But if you’re intending to use this for handling your business, it may be best to look for a different platform. If you’re really curious, though, it would not hurt to use their free trial.
But even if it wasn’t made for businesses, it’s still able to perform well. You can use it to sell online classes, but you will need a link which will lead them to an outside website. For businesses with a lot of events, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, particularly for associations and organizations. It gets the job done without being too expensive. If that’s not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Group Membership
Are there any system requirements?
Your resolution should have at least a width of 1280 pixels for the software to work efficiently.
Will it work on any browser?
Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their website for a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there additional costs?
Wild Apricot does not have additional transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you opt for a third-party payment provider for your online shop.