There are many industries and communities that have membership organizations. It could be small, with only a few people, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s a lot of work to keep tabs on those things.
That is where Wild Apricot comes in. It’s one of the most well-known membership management software that can help you not only record and track but also build your site, and it even has some email marketing features.
In this guide, you will find out if Wild Apricot is exactly what you’ve been on the lookout for.
Before you go on, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you will want to read the rest of the article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot Help Center
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they were acquired by Personify, a Constituent Management and Engagement platform.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for occasions and dues. It’s also utilised to inform them about these notifications.
It’s designed to be the solution to develop and manage a membership-based website by encouraging different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Although it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who is looking for a software that can help them run like a membership-based entity.
There are many ways to run Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software with ease. If you require assistance, you can aslo contact their trainers.
What are the features?
Wild Apricot offers features which can be accessed by each member, irrespective of their membership level. Navigating these tasks is easy since you can do it from your dashboard; From building your website to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, here are a few of the software’s features.
Wild Apricot has a site and hosting features done through AWS. They offer templates and drag and drop editors that will help you create your own website.
If you do not have any experience making your own website, or if you don’t have enough budget to hire a professional, this feature is helpful. It’s also perfect for those who are working under a time constraint.
You can also create your own templates, apart from the customizable themes and templates that are available.You can even apply the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you’re using a free account, you have a free subdomain generated using the email address you registered when you signed up. You will need to avail for a paid membership account if you would like to create your own domain name.
Online Store Builder
Apart from building websites, they also offer other features like the online shop and app builder.
With the online shop, you can sell both digital and physical products. You may set up the costs, discounts, and other bargains.
For physical products, you can send them straight to Wild Apricot so they can handle the distribution procedure. They’ll monitor the process payments and inventory. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the costs for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real time across the website and the mobile app.
You’ll be able to access the information because it is kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.
You also don’t need to worry about your old membership database if you’re switching from a different management service. Wild Apricot will let you import your existing database into the program.
You can also make a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Help Center
Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and straightforward to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just have to enter their card details so their orders can be processed right away.
In addition to that, website owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having only 2.9% and an additional $0.30 for each trade.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ based on where you are. Some members that are based in other countries will be charged with international processing fees.
Since Wild Apricot was mainly created for nonprofit associations, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you received is also exported.
Emails are still a great, of not, one of the best way to keep in contact with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email features and templates.
Wild Apricot gives you the choice to start from a blank canvas or use their templates. If you’re worried that it will look generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. You may use your member’s database for targeting campaigns and to manage other tasks such as confirmations, reminders, or account updates.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
Even if you’re using a free plan, your email address will be the same as your subdomain. If you upgrade to a paid plan, you may create a custom domain for your site and for your email.
Wild Apricot lets you make and share a calendar of any events you will be hosting. You could also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.
Overall, Wild Apricot has 7 strategies to select from. You can pay it monthly, annually, or every two years.
The cost increases as you increase the number of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to cover 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Help Center
Pros and Cons
Before moving on to the final section, we will summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was made to be used by membership organizations and associations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you’re intending to use this for managing your business, it might be best to look for a different platform. If you are really curious, however, it wouldn’t hurt to use their free trial.
It is still able to execute well even if it wasn’t made for businesses You can use it to sell online classes, but you’ll need a link which will lead them to an external website. For businesses that have a good deal of events, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a fantastic platform, particularly for associations and organizations. It gets the job done without being too expensive. If that’s not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Help Center
Are there any system requirements?
For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.
Can it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their website to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there additional costs?
Wild Apricot doesn’t have extra transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you use a third party payment provider for your online shop.