There are numerous businesses and communities which have membership organizations. It might be small, with only a few individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even membership fees. It’s plenty of work to keep track of those things.
That is where Wild Apricot comes in. It is one of the most well-known membership management softwares that can help you record and track. Not only that, it has email marketing features and it can even help you build your site.
In this guide, you will learn if Wild Apricot is what you have been on the lookout for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot Ideas For Recruiting New Members
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also utilised to notify them about these notifications.
It’s designed to be the solution to develop and manage a membership-based site by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is searching for a software that can help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to utilize Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software with ease. If you need assistance, you can aslo contact their trainers.
What are the features?
Wild Apricot offers features which can be accessed by each member, irrespective of their membership level. Navigating these tasks is easy since you can do it from your dashboard; From building your site to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, below are some of the software’s features.
Wild Apricot has a site and hosting features done through AWS. They offer templates and drag and drop editors to assist you create your own site.
If you do not have any experience making your own website, or if you don’t have sufficient budget to hire a professional, this feature is beneficial. It’s also perfect for those people who are working under a time constraint.
Apart from the customizable themes and templates available, you can also create your own templates.These may use the default layouts that you have set to your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.
If you are using a free account, you have a free subdomain generated with the email address you registered when you signed up. However, if you want to create your own domain name, you’ll need to upgrade your account to a paid membership.
Online Store Builder
Apart from building websites, they also provide other features like the online shop and app builder.
With the online shop, you can sell both digital and physical products. You can set up the costs, discounts, and other deals.
For physical products, you can send them directly to Wild Apricot so they can deal with the distribution procedure. They’ll track the process payments and inventory. However, you will be the one to manage the logistics.
For now, the only downside for their online store builder is that you can’t add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the site and the mobile app.
You’ll be able to access the data since it is kept in a cloud database. To make it easy, it is searchable, and you can use it to make membership levels and renewals customizable.
You also do not need to worry about your previous membership database if you are switching from a different management software. Wild Apricot will enable you to import your existing database into the program.
You could even create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Ideas For Recruiting New Members
Wild Apricot Payments and Donations
Wild Apricot can also manage online store and member payments. Their payment gateway is easy and straightforward to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only have to enter their card details for their orders to be processed.
In addition to that, website owners won’t be charged contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having only 2.9 percent and an additional $0.30 for each trade.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different depending on where you’re. Some members that are based in different countries will be charged with international processing fees.
Since Wild Apricot was mainly created for nonprofit institutions, Wild Apricot included a donations feature. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you obtained can also be exported.
There’s no better way of keeping in touch with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email features and templates.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried it will look generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. You can use your member’s database for targeting campaigns and to handle other tasks like confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address is the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you can create a customized domain for your site and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you can have up to 50 members. If you have more than that, you will need to upgrade.
In general, Wild Apricot has 7 strategies to select from. You can pay it monthly, annually, or every two years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to cover 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Ideas For Recruiting New Members
Pros and Cons
Before continuing on to the final section, we will summarize the pros and cons of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was made to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
However, if you’re intending to use this for handling your business, it may be best to find a different platform. If you are really curious, though, it wouldn’t hurt to use their free trial.
But even if it wasn’t made for businesses, it’s still able to execute well. You can use it to sell online classes, but you’ll need a link which will lead them to an external site. For businesses that have a lot of occasions, this is a great platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, especially for associations and organizations. It gets the job done without being too pricey. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Ideas For Recruiting New Members
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Will it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their site for a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there additional costs?
Wild Apricot doesn’t have additional transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you opt for a third party payment provider for your online shop.