There are many industries and communities which have membership organizations. It could be small, with only a handful of people, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s a lot of work to keep track of those things.
That’s where Wild Apricot comes in. It is one of the most famous membership management software that can help you not only track and record but also build your website, and it even has some email marketing features.
In this guide, you will learn if Wild Apricot is exactly what you have been on the lookout for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review.
What is Wild Apricot? Wild Apricot Kernels
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also used to notify them about these notifications.
It’s intended to be the solution to build and manage a membership-based website by encouraging different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is looking for a software that can help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to utilize Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software effortlessly. If you need assistance, you can even contact their coaches.
What are the features?
Wild Apricot offers features which may be accessed by each member, irrespective of their membership level. Navigating these objectives is easy since you can do it from your dashboard; From building your website to handling and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, here are some of the software’s features.
Wild Apricot has a site and hosting features done through AWS. To assist in creating your own website, they also offer drag and drop editors as well as templates.
This is very beneficial if you do not have any experience making your own website or if you do not have sufficient budget to hire an expert. It’s also perfect for those who are working under a time constraint.
You can also create your own templates, apart from the customizable themes and templates that are available.These may use the default layouts that you have set to your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you’re using a free account, you get a free subdomain generated using the email address you registered when you signed up. You’ll need to avail for a paid membership account if you would like to create your own domain name.
Online Store Builder
Apart from building websites, they also provide other features such as the online store and program builder.
With the online store, you can sell both digital and physical goods. You may set up the costs, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so that they can handle the distribution process. They will monitor the process payments and inventory. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online store builder is that you can’t add shipping calculation tools or options to adjust the prices for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real-time across the website and the mobile program.
You will be able to access the information because it is stored in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.
If you are switching from a different management software, you don’t need to worry about your previous membership database. Wild Apricot will let you import your existing database into the software.
You could even create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Kernels
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and straightforward to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just have to enter their card details for their orders to be processed.
In addition to that, site owners won’t be billed contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having only 2.9% and an additional $0.30 for each trade.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ based on where you’re. There are international processing fees for members that are based in different countries.
Since Wild Apricot was mainly created for nonprofit associations, Wild Apricot included a donations feature. You can add a donation button and have a widget for the donation drive goals and progress. The database of the donations you received can also be exported.
Emails are still a great, of not, one of the best way to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried it will seem generic, you can customize the templates utilizing their drag and drop editor.
You can also segment your mailing list. Through your member’s database, you may use it to target campaigns or manage other tasks such as confirmations, reminders, or account updates.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of this feature.
The email address will be the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you can create a custom domain for your website and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.
In general, Wild Apricot has 7 strategies to select from. It is possibles to pay it monthly, annually, or every two years.
The cost increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Kernels
Pros and Cons
Before continuing on to the last section, we’ll summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is recommended. It was created to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you’re intending to use this for managing your business, it may be best to look for a different platform. If you’re really curious, however, it wouldn’t hurt to use their free trial.
It is still able to execute well even if it wasn’t made for businesses You can use it to sell online courses, but you will need a link which will lead them to an external site. For businesses that have a good deal of events, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a fantastic platform, especially for associations and organizations. It gets the job done without being too pricey. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Kernels
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Will it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos that will help you get started. Just go to their site for a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there additional costs?
Wild Apricot doesn’t have extra transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you use a third party payment provider for your online store.