There are numerous businesses and communities that have membership organizations. It might be small, with only a few individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even membership fees. It’s plenty of work to keep tabs on these things.
That is where Wild Apricot comes in. It is one of the most famous membership management software that can help you not only track and record but also build your website, and it even has some email marketing features.
In this guide, you’ll learn if Wild Apricot is what you’ve been looking for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review of Wild Apricot.
What is Wild Apricot? Wild Apricot Leaf
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. In 2017, they have been acquired by Personify, a Constituent Management and Engagement platform.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to inform them about these notifications.
It’s designed to be the solution to build and manage a membership-based site by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to run Wild Apricot using its features. They also have a setup wizard that can help their users navigate the software with ease. You may also contact their coaches if you need assistance.
What are the features?
Wild Apricot offers features which can be accessed by each member, irrespective of their membership level. Navigating these tasks is easy since you can do it from the dashboard; From building your website to managing and creating events, you will be able to keep track of everything.Below are a few of Wild Apricot’s features.
Wild Apricot has a website and hosting features done through AWS. They offer templates and drag and drop editors that will help you create your own site.
If you don’t have any experience making your own website, or if you don’t have sufficient budget to hire a professional, this feature is very beneficial. It’s also perfect for those people who are working under a time constraint.
Aside from the customizable themes and templates available, you can even create your own templates.You can even use the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.
If you’re using a free account, you have a free subdomain generated using the email address you registered when you signed up. You’ll need to avail for a paid membership account if you want to create your own domain name.
Online Store Builder
Besides building sites, they also provide other features like the online store and app builder.
With the online store, you can sell both digital and physical goods. You may set up the prices, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so they can deal with the distribution procedure. They will track the process inventory and payments. However, you will be the one to manage the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the costs for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the website and the mobile app.
You’ll be able to access the information because it’s kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.
You also don’t need to worry about your old membership database if you’re switching from a different management service. Wild Apricot will enable you to import your existing database into the program.
You could also create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Leaf
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only have to enter their card details so their orders can be processed right away.
In addition to that, site owners won’t be charged contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having only 2.9 percent and an additional $0.30 for each trade.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. Some members that are based in different countries will be charged with international processing fees.
Wild Apricot also included a donations feature since they were mainly created for nonprofit. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained is also exported.
There’s no better means of keeping in contact with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email templates and features.
Wild Apricot gives you the choice to start from a blank canvas or use their templates. If you’re worried it will seem generic, you can customize the templates utilizing their drag and drop editor.
You may also segment your mailing list. Throughout your member’s database, you can use it to target campaigns or handle other tasks like confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address will be the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you may create a custom domain for your website and for your email.
Wild Apricot lets you create and share a calendar of any events that you will be hosting. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.
In general, Wild Apricot has 7 strategies to choose from. You can pay it monthly, annually, or every two years.
The cost increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Leaf
Pros and Cons
Before moving on to the last section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to clients from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is recommended. It was created to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
But if you’re planning to use this for managing your business, it may be best to find a different platform. If you’re really curious, however, it would not hurt to use their free trial.
But even if it wasn’t made for businesses, it is still able to perform well. You can use it to sell online courses, but you will need a link that will lead them to an outside site. For businesses with a good deal of occasions, this is a great platform to operate and implement event management strategies.
Overall, Wild Apricot is a fantastic platform, especially for organizations and associations. It gets the job done without being too pricey. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Leaf
Are there any system requirements?
Your resolution should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot has many videos that will help you get started. Just go to their site to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there additional costs?
Wild Apricot doesn’t have additional transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you opt for a third party payment provider for your online shop.