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Wild-apricot-review

There are numerous businesses and communities that have membership organizations. It could be small, having only a handful of people, or extremely large, having more than 50,000 members.

Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s a lot of work to keep track of those things.

That is where Wild Apricot comes in. It is one of the most well-known membership management software that can help you not only record and track but also build your website, and it even has some email marketing features.

In this guide, you’ll find out if Wild Apricot is what you have been on the lookout for.

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Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review of Wild Apricot.

What’s Wild Apricot? Wild Apricot Member Photo

Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.

It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also utilised to notify them about these notifications.

It’s intended to be the solution to develop and manage a membership-based website by encouraging different applications. It’s built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Anyone can use the software. But it’s specifically designed for anyone who is searching for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.

There are many ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. You may also contact their trainers if you require assistance.

What are the features?

Wild Apricot offers features which may be accessed by each member, irrespective of their membership level. Navigating these tasks is easy since you can do it from your dashboard; From building your site to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, here are a few of the software’s features.

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Website Builder

Wild Apricot has a site and hosting features done through AWS. They offer templates and drag and drop editors that will assist you create your own site.

This is very beneficial if you do not have any experience making your own website or if you don’t have enough budget to hire a professional. It’s also perfect for those people who are working under a time constraint.

Aside from the customizable themes and templates available, you can also create your own templates.These can apply the default layouts that you have set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.

If you’re using a free account, you have a free subdomain generated with the email address you registered when you signed up. However, if you would like to make your own domain name, you will need to upgrade your account to a paid membership.

Online Store Builder

Apart from building sites, they also provide other features such as the online shop and app builder.

With the online shop, you can sell both digital and physical products. You can set up the costs, discounts, and other deals.

For physical products, you can send them directly to Wild Apricot so they can deal with the distribution process. They will track the process payments and inventory. However, you’ll be the one to deal with the logistics.

For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the costs for specific product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the website and the mobile app.

You’ll be able to access the data because it’s stored in a cloud database. To make it simple, it’s searchable, and you can use it to make membership levels and renewals customizable.

If you are switching from a different management service, you don’t need to worry about your previous membership database. Wild Apricot will enable you to import your existing database into the program.

You could also create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Member Photo

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Wild Apricot Payments and Donations

Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just need to enter their card details for their orders to be processed.

In addition to that, site owners won’t be charged contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for each trade.

Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different based on where you’re. There are international processing fees for members who are based in different countries.

Wild Apricot also included a donations feature since they were mainly made for institutions. You can add a donation button and have a widget for the donation drive goals and progress. The database of the donations you obtained can also be exported.

Email Marketing

There’s no better way of keeping in touch with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email templates and features.

Wild Apricot gives you the choice to begin from a blank canvas or use their templates. If you’re worried that it will look generic, you can customize the templates utilizing their drag and drop editor.

You can also segment your mailing list. Throughout your member’s database, you may use it to target campaigns or handle other tasks such as confirmations, reminders, or account updates.

Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.

The email address is the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you may create a custom domain for your website and for your email.

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Event Management

To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, and even waitlists.

Wild Apricot Pricing and Plans

The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.

In general, Wild Apricot has 7 plans to select from. It is possibles to pay it monthly, annually, or every two years.

The cost increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.

If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to pay 2 years ahead, which helps you save 15%.

They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Member Photo

Pros and Cons

Before continuing on to the last section, we’ll summarize the pros and cons of utilizing Wild Apricot to help you decide.

Here are the Pros and Cons:

Advantages

Includes templates

Tons of tutorials and videos

Offers flexibility for clubs, associations, and nonprofits

Offers a free plan

Each paid plan has a free trial

Disadvantages

User interface is a bit confusing

No membership ID on the system

Payment gateway is limited to customers from the USA and Canada.

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Final Thoughts

If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was made to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.

But if you are intending to use this for handling your business, it may be best to find a different platform. If you are really curious, however, it wouldn’t hurt to use their free trial.

It is still able to execute well even if it wasn’t made for businesses  You can use it to sell online classes, but you’ll need a link that will lead them to an outside site. For businesses that have a good deal of events, this is a excellent platform to operate and execute event management strategies.

Overall, Wild Apricot is a good platform, especially for organizations and associations. It gets the job done without being too pricey. If that is not enough to convince you, you can always use their free trial to see for yourself.

FAQ Wild Apricot Member Photo

Are there any system requirements?

For Wild Apricot to work well, your resolution should have a width of 1280 pixels.

Can it work on any browser?

Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.

Are there any tutorials to navigate the software?

Yes. Wild Apricot offers many videos to help you get started. Just go to their site to get a list of the tutorials and webinars.

How long does the free trial last?

Wild Apricot offers a 30-day free trial for their paid plans.

Are there additional costs?

Wild Apricot does not have additional transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you opt for a third party payment provider for your online store.

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