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There are numerous industries and communities that have membership organizations. It could be small, with only a handful of people, or extremely large, having more than 50,000 members.

Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s a lot of work to keep tabs on those things.

That’s where Wild Apricot comes in. It’s one of the most well-known membership management software that can help you not only track and record but also build your website, and it even has some email marketing features.

In this guide, you will find out if Wild Apricot is what you’ve been on the lookout for.

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Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review.

What’s Wild Apricot? Wild Apricot Multiple Galleries

Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. In 2017, they have been acquired by Personify, a Constituent Management and Engagement platform.

It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also utilised to inform them about these notifications.

It’s intended to be the solution to develop and manage a membership-based site by encouraging different applications. It’s built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that can help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.

There are many ways to run Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software with ease. You may even contact their coaches if you need assistance.

What are the features?

Wild Apricot offers features which can be accessed by every member, irrespective of their membership level. Navigating these tasks is easy since you can do it from the dashboard; From building your website to handling and creating events, you will be able to keep track of everything.Below are a few of Wild Apricot’s features.

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Website Builder

Wild Apricot has a site and hosting features done through AWS. To help in creating your own website, they also offer drag and drop editors as well as templates.

This is very helpful if you do not have any experience making your own website or if you don’t have enough budget to hire an expert. It’s also great for those who are working under a time constraint.

Apart from the customizable themes and templates available, you can also create your own templates.You can even apply the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.

If you’re using a free account, you have a free subdomain generated with the email address you registered when you signed up. You will have to avail for a paid membership account if you would like to create your own domain name.

Online Store Builder

Apart from building websites, they also provide other features like the online store and program builder.

With the online store, you can sell both digital and physical goods. You can set up the prices, discounts, and other deals.

For physical products, you can send them directly to Wild Apricot so they can deal with the distribution process. They’ll monitor the process payments and inventory. However, you’ll be the one to manage the logistics.

For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for certain product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This will be in sync in real-time across the website and the mobile app.

You will be able to access the information since it is kept in a cloud database. To make it simple, it’s searchable, and you can use it to make membership levels and renewals customizable.

If you are switching from a different management software, you do not need to worry about your previous membership database. Wild Apricot will enable you to import your current database into the software.

You can also create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Multiple Galleries

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Wild Apricot Payments and Donations

Wild Apricot can also manage online store and member payments. Their payment gateway is easy and straightforward to use. All you need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only need to enter their card details so their orders can be processed right away.

In addition to that, website owners won’t be billed contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having only 2.9 percent and an additional $0.30 for every transaction.

Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different based on where you’re. Some members who are based in different countries will be charged with international processing fees.

Since Wild Apricot was mainly made for nonprofit associations, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained can also be exported.

Email Marketing

Emails are still a great, of not, one of the best way to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email templates and features.

If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried it will seem generic, you can customize the templates utilizing their drag and drop editor.

You can also segment your mailing list. You can use your member’s database for targeting campaigns and to handle other tasks like confirmations, reminders, or account upgrades.

Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.

Even if you’re using a free plan, your email address is the same as your subdomain. If you upgrade to a paid plan, you can create a custom domain for your site and for your email.

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Event Management

Wild Apricot lets you make and share a calendar of any events you will be hosting. You could also use this to set up registration forms, process payments, and even waitlists.

Wild Apricot Pricing and Plans

The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.

Overall, Wild Apricot has 7 plans to choose from. It is possible to pay it annually or every 2 years.

The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.

If you Pre-pay for 1 year, you will able to save 10%. Another payment scheme is to cover 2 years ahead, which makes it possible to save 15%.

They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Multiple Galleries

Pros and Cons

Before continuing on to the last section, we will summarize the pros and cons of using Wild Apricot to help you decide.

Here are the Pros and Cons:

Pros

Includes templates

Tons of tutorials and videos

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Disadvantages

User interface is a bit confusing

No membership ID on the system

Payment gateway is limited to clients from the USA and Canada.

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Final Thoughts

If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was created to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.

However, if you are planning to use this for managing your business, it may be best to look for a different platform. If you’re really curious, however, it wouldn’t hurt to use their free trial.

But even if it wasn’t made for businesses, it’s still able to execute well.  You can use it to sell online classes, but you’ll need a link that will lead them to an external site. For businesses that have a good deal of events, this is a great platform to operate and execute event management strategies.

Overall, Wild Apricot is a fantastic platform, especially for associations and organizations. It gets the job done without being too expensive. If that is not enough to convince you, you could always use their free trial to see for yourself.

FAQ Wild Apricot Multiple Galleries

Are there any system requirements?

For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.

Will it work on any browser?

Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.

Are there any tutorials to navigate the software?

Yes. Wild Apricot has many videos that will help you get started. Just go to their website to get a list of the tutorials and webinars.

How long does the free trial last?

Wild Apricot’s free trial lasts 30 days.

Are there any additional costs?

Wild Apricot does not have additional transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you use a third-party payment provider for your online shop.

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