There are numerous businesses and communities that have membership organizations. It could be small, with only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s plenty of work to keep tabs on those things.
That is where Wild Apricot comes in. It’s one of the most well-known membership management software that can help you not only record and track but also build your site, and it even has some email marketing features.
In this guide, you will learn if Wild Apricot is what you’ve been on the lookout for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot Organization Management System
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to notify them about these notifications.
It’s designed to be the solution to build and manage a membership-based site by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Though it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s looking for a software that could help them run like a membership-based entity.
There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software with ease. You can even contact their trainers if you need assistance.
What are the features?
Wild Apricot offers features that can be accessed by each member, irrespective of their membership level. Navigating these tasks is easy since you can do it from the dashboard; From building your site to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, below are some of the software’s features.
Wild Apricot has a site and hosting features done through AWS. They provide templates and drag and drop editors to assist you create your own website.
If you don’t have any experience making your own website, or if you don’t have sufficient budget to hire an expert, this feature is beneficial. It’s also great for those people who are working under a time constraint.
You can also create your own templates, aside from the customizable themes and templates that are available.You can even use the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you are using a free account, you get a free subdomain generated with the email address you registered when you signed up. However, if you want to make your own domain name, you’ll have to upgrade your account to a paid membership.
Online Store Builder
Besides building sites, they also offer other features like the online store and program builder.
With the online shop, you can sell both digital and physical goods. You can set up the prices, discounts, and other deals.
For physical products, you can send them directly to Wild Apricot so they can deal with the distribution process. They’ll monitor the process inventory and payments. However, you’ll be the one to manage the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the costs for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the website and the mobile program.
You’ll be able to access the information because it is kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.
You also do not need to worry about your old membership database if you’re switching from a different management software. Wild Apricot will let you import your existing database into the program.
You could also make a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Organization Management System
Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only need to enter their card details so their orders can be processed right away.
On top of that, site owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for each trade.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you’re. Some members who are based in other countries will be charged with international processing fees.
Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you received is also exported.
Emails are still a great, of not, one of the best way to keep in touch with your members. Wild Apricot lets you send newsletters, invoices, reminders, and even occasion invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried it will look generic, you can customize the templates utilizing their drag and drop editor.
You may also segment your mailing list. You may use your member’s database for targeting campaigns and to manage other tasks like confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of this feature.
The email address will be the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you may create a customized domain for your site and for your email.
Wild Apricot lets you make and share a calendar of any events you will be hosting. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
Wild Apricot has a free plan where you can have up to 50 members. If you have more than that, you will need to upgrade.
Overall, Wild Apricot has 7 strategies to select from. It is possible to pay it annually or every 2 years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to pay 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Organization Management System
Pros and Cons
Before continuing on to the last section, we’ll summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based website, Wild Apricot is a good suggestion. It was made to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
However, if you’re planning to use this for handling your business, it may be best to find a different platform. If you’re really curious, however, it would not hurt to use their free trial.
It’s still able to execute well even if it was not made for businesses You can use it to sell online classes, but you will need a link that will lead them to an outside website. For businesses with a lot of events, this is a great platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, particularly for associations and organizations. It gets the job done without being too expensive. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Organization Management System
Are there any system requirements?
Your resolution should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos that will help you get started. Just go to their site to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there additional costs?
Wild Apricot does not have additional transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you use a third party payment provider for your online shop.