Wild Apricot People Are Subscribing To Emails Instead Of Joining Membership

Wild-apricot-review

There are numerous businesses and communities which have membership organizations. It might be small, with only a few individuals, or extremely large, having more than 50,000 members.

Tracking all of the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep tabs on these things.

That is where Wild Apricot comes in. It is one of the most famous membership management softwares that can help you record and track. Not only that, it has email marketing features and it can even help you build your website.

In this guide, you’ll find out if Wild Apricot is exactly what you have been on the lookout for.

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Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review of Wild Apricot.

What is Wild Apricot? Wild Apricot People Are Subscribing To Emails Instead Of Joining Membership

Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.

It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also used to notify them about these notifications.

It’s designed to be the solution to build and manage a membership-based website by supporting different applications. It’s built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Anyone can use the software. But it’s specifically designed for anyone who is looking for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.

There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. You can even contact their trainers if you require assistance.

What are the features?

Wild Apricot offers features that may be accessed by each member, irrespective of their membership level. From building your site to managing and creating events, it’s easy to navigate these tasks from the dashboard.To give you an idea what Wild Apricot can offer, here are some of the software’s features.

Wild Apricot People Are Subscribing To Emails Instead Of Joining Membership

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Website Builder

Wild Apricot has a website and hosting features done through AWS. They provide templates and drag and drop editors that will help you create your own website.

If you do not have any experience making your own website, or if you don’t have enough budget to hire an expert, this feature is beneficial. It’s also great for those who are working under a time constraint.

You can even create your own templates, aside from the customizable themes and templates that are available.You can even apply the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.

If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. However, if you want to make your own domain name, you’ll have to upgrade your account to a paid membership.

Online Store Builder

Apart from building websites, they also provide other features like the online shop and app builder.

With the online shop, you can sell both digital and physical products. You may set up the prices, discounts, and other bargains.

For physical products, you can send them directly to Wild Apricot so that they can handle the distribution procedure. They will track the process inventory and payments. However, you’ll be the one to deal with the logistics.

For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the costs for specific product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This will be in sync in real time across the site and the mobile program.

You will be able to access the data since it is kept in a cloud database. To make it simple, it is searchable, and you can use it to make membership levels and renewals customizable.

If you’re switching from a different management software, you don’t need to worry about your old membership database. Wild Apricot will enable you to import your existing database into the program.

You can also create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot People Are Subscribing To Emails Instead Of Joining Membership

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Wild Apricot Payments and Donations

Wild Apricot can also manage online store and member payments. Their payment gateway is easy and straightforward to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just have to enter their card details for their orders to be processed.

In addition to that, site owners won’t be charged contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having just 2.9 percent and an additional $0.30 for every transaction.

Take note, though, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different based on where you are. Some members that are based in different countries will be charged with international processing fees.

Wild Apricot also included a donations feature since they were mainly created for nonprofit. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you received is also exported.

Email Marketing

There’s no better way of keeping in touch with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email templates and features.

Wild Apricot gives you the option to begin from a blank canvas or use their templates. If you’re worried that it will look generic, you can customize the templates utilizing their drag and drop editor.

You can also segment your mailing list. You can use your member’s database for targeting campaigns and to handle other tasks such as confirmations, reminders, or account updates.

Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.

Even if you’re using a free plan, your email address will be the same as your subdomain. Should you upgrade to a paid plan, you can create a customized domain for your site and for your email.

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Event Management

To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, and even waitlists.

Wild Apricot Pricing and Plans

Wild Apricot has a free plan where you could have up to 50 members. If you have more than that, you’ll need to upgrade.

In general, Wild Apricot has 7 strategies to select from. It is possibles to pay it monthly, annually, or every two years.

The cost increases as you increase the number of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.

If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to pay 2 years ahead, which helps you save 15%.

They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot People Are Subscribing To Emails Instead Of Joining Membership

Pros and Cons

Before continuing on to the last section, we’ll summarize the advantages and disadvantages of using Wild Apricot to help you decide.

Here are the Pros and Cons:

Advantages

Includes templates

Tons of tutorials and videos

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Cons

User interface is a bit confusing

No membership ID on the system

Payment gateway is limited to customers from the USA and Canada.

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Final Thoughts

If you’re looking for a platform that can help you manage your membership-based website, Wild Apricot is a good suggestion. It was created to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.

But if you are intending to use this for handling your business, it might be best to look for a different platform. If you are really curious, though, it wouldn’t hurt to use their free trial.

But even if it wasn’t made for businesses, it’s still able to execute well.  You can use it to sell online courses, but you will need a link that will lead them to an external website. For businesses with a good deal of occasions, this is a great platform to operate and execute event management strategies.

Overall, Wild Apricot is a good platform, especially for organizations and associations. It gets the job done without being too expensive. If that’s not enough to convince you, you could always use their free trial to see for yourself.

FAQ Wild Apricot People Are Subscribing To Emails Instead Of Joining Membership

Are there any system requirements?

Your resolution should have at least a width of 1280 pixels for the software to work efficiently.

Will it work on any browser?

Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.

Are there any tutorials to navigate the software?

Yes. Wild Apricot offers many videos that will help you get started. Just go to their site to get a list of the webinars and tutorials.

How long does the free trial last?

Wild Apricot’s free trial lasts 30 days.

Are there additional costs?

Wild Apricot doesn’t have additional transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you use a third-party payment provider for your online shop.

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