There are many industries and communities which have membership organizations. It might be small, having only a few individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even membership fees. It’s plenty of work to keep tabs on those things.
That’s where Wild Apricot comes in. It’s one of the most famous membership management softwares that can help you record and track. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you’ll learn if Wild Apricot is exactly what you have been on the lookout for.
Before you go on, you may want to watch this video by Capterra on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review.
What is Wild Apricot? Wild Apricot Plant
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also used to notify them about these notifications.
It’s intended to be the solution to build and manage a membership-based website by supporting different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Although it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s looking for a software that can help them operate like a membership-based entity.
There are a number of ways to utilize Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software with ease. You may even contact their coaches if you need assistance.
What are the features?
Wild Apricot offers features which may be accessed by every member, regardless of their membership level. Navigating these objectives is easy since you can do it from the dashboard; From building your site to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, below are some of the software’s features.
Wild Apricot has a website and hosting features done through AWS. To assist in creating your own site, they also offer drag and drop editors as well as templates.
This is very beneficial if you don’t have any experience making your own website or if you do not have enough budget to hire a professional. It’s also great for those who are working under a time constraint.
Aside from the customizable themes and templates available, you can also create your own templates.These can use the default layouts that you’ve set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.
If you’re using a free account, you get a free subdomain generated using the email address you registered when you signed up. You’ll need to avail for a paid membership account if you would like to make your own domain name.
Online Store Builder
Apart from building sites, they also provide other features like the online shop and app builder.
With the online shop, you can sell both digital and physical products. You can set up the prices, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so they can deal with the distribution process. They will monitor the process inventory and payments. However, you will be the one to manage the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real time across the website and the mobile app.
You’ll be able to access the information since it is kept in a cloud database. To make it easy, it’s searchable, and you can use it to make membership levels and renewals customizable.
You also don’t need to worry about your previous membership database if you’re switching from a different management service. Wild Apricot will let you import your current database into the program.
You can also create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Plant
Wild Apricot Payments and Donations
Wild Apricot can also manage online shop and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only need to enter their card details for their orders to be processed.
On top of that, website owners won’t be billed contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having just 2.9 percent and an additional $0.30 for every transaction.
Take note, though, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ based on where you’re. Some members that are based in other countries will be charged with international processing fees.
Wild Apricot also added a donations feature since they were mainly created for institutions. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you obtained can also be exported.
There’s no better way of keeping in touch with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried it will seem generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. Through your member’s database, you may use it to target campaigns or handle other tasks such as confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
Even if you’re using a free plan, your email address is the same as your subdomain. If you upgrade to a paid plan, you can create a custom domain for your site and for your email.
Wild Apricot lets you create and share a calendar of any events that you will be hosting. You could also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.
In general, Wild Apricot has 7 plans to select from. It is possibles to pay it monthly, annually, or every two years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to cover 2 years ahead, which helps you save 15%.
They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Plant
Pros and Cons
Before moving on to the last section, we will summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is recommended. It was created to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
However, if you are intending to use this for managing your business, it might be best to find a different platform. If you’re really curious, however, it wouldn’t hurt to use their free trial.
It’s still able to execute well even if it was not made for businesses You can use it to sell online classes, but you will need a link which will lead them to an outside site. For businesses with a lot of occasions, this is a great platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, especially for associations and organizations. It gets the job done without being too pricey. If that is not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Plant
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Can it work on any browser?
Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their website to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you opt for a third-party payment provider for your online shop.