There are many businesses and communities which have membership organizations. It might be small, with only a few individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep tabs on these things.
That’s where Wild Apricot comes in. It is one of the most well-known membership management softwares which can help you record and track. Not only that, it has email marketing features and it can even help you build your site.
In this guide, you’ll find out if Wild Apricot is exactly what you’ve been looking for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick overview. After, you will want to read the rest of our article for a more comprehensive review of Wild Apricot.
What’s Wild Apricot? Wild Apricot Platform To Maintain Membership Database
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they were acquired by Personify, a Constituent Management and Engagement platform.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to inform them about these notifications.
It’s intended to be the solution to build and manage a membership-based site by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s searching for a software that could help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software effortlessly. If you need assistance, you can aslo contact their trainers.
What are the features?
Wild Apricot offers features which may be accessed by each member, regardless of their membership level. From building your site to managing and creating events, it’s easy to navigate these tasks from your dashboard.Below are a few of Wild Apricot’s features.
Wild Apricot has a site and hosting features done through AWS. They provide templates and drag and drop editors to assist you create your own website.
This is helpful if you do not have any experience making your own website or if you don’t have sufficient budget to hire an expert. It’s also great for those people who are working under a time constraint.
Aside from the customizable themes and templates available, you can also create your own templates.These may apply the default layouts that you have set to your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you’re using a free account, you have a free subdomain generated with the email address you registered when you signed up. You’ll have to avail for a paid membership account if you would like to make your own domain name.
Online Store Builder
Apart from building websites, they also provide other features such as the online store and program builder.
With the online store, you can sell both digital and physical goods. You may set up the prices, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so that they can handle the distribution procedure. They’ll track the process inventory and payments. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the prices for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the website and the mobile app.
You’ll be able to access the data because it is kept in a cloud database. To make it simple, it is searchable, and you can use it to make membership levels and renewals customizable.
If you’re switching from another management software, you do not need to worry about your previous membership database. Wild Apricot will enable you to import your current database into the software.
You could even make a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Platform To Maintain Membership Database
Wild Apricot Payments and Donations
Wild Apricot can also manage online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just have to enter their card details so their orders can be processed right away.
On top of that, website owners won’t be charged contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having only 2.9% and an additional $0.30 for every transaction.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different based on where you are. Some members that are based in different countries will be charged with international processing fees.
Since Wild Apricot was mainly created for nonprofit institutions, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you received is also exported.
Emails are still a great, of not, one of the best means to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email features and templates.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried that it will seem generic, you can customize the templates utilizing their drag and drop editor.
You may also segment your mailing list. Through your member’s database, you can use it to target campaigns or handle other tasks such as confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
Even if you’re using a free plan, your email address is the same as your subdomain. Should you upgrade to a paid plan, you may create a customized domain for your website and for your email.
Wild Apricot lets you create and share a calendar of any events that you will be hosting. You could also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.
Overall, Wild Apricot has 7 strategies to choose from. You can pay it monthly, annually, or every two years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Platform To Maintain Membership Database
Pros and Cons
Before continuing on to the final section, we will summarize the advantages and disadvantages of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based website, Wild Apricot is a good suggestion. It was made to be used by membership organizations and associations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you are planning to use this for managing your business, it might be best to find a different platform. If you are really curious, though, it would not hurt to use their free trial.
It’s still able to perform well even if it wasn’t made for businesses You can use it to sell online classes, but you’ll need a link which will lead them to an external website. For businesses with a good deal of occasions, this is a excellent platform to operate and execute event management strategies.
Overall, Wild Apricot is a fantastic platform, especially for associations and organizations. It gets the job done without being too pricey. If that’s not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Platform To Maintain Membership Database
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Can it work on any browser?
Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to browse the software?
Yes. Wild Apricot has many videos to help you get started. Just go to their site to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there additional costs?
Wild Apricot does not have additional transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you opt for a third party payment provider for your online store.