There are numerous businesses and communities which have membership organizations. It could be small, with only a handful of people, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s plenty of work to keep track of those things.
That’s where Wild Apricot comes in. It’s one of the most famous membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your site.
In this guide, you will learn if Wild Apricot is exactly what you have been looking for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick review. Afterward, you will want to read the rest of the article for a more comprehensive review of Wild Apricot.
What’s Wild Apricot? Wild Apricot Salesforce Documentation
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they have been bought by Personify, a Constituent Management and Engagement platform.
It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also used to notify them about these notifications.
It’s intended to be the solution to develop and manage a membership-based site by encouraging different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that can help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software with ease. You can also contact their coaches if you require assistance.
What are the features?
Wild Apricot offers features that may be accessed by every member, regardless of their membership level. From building your website to managing and creating events, it’s easy to navigate these tasks from your dashboard.Below are some of Wild Apricot’s features.
Wild Apricot has a site and hosting features done through AWS. They offer templates and drag and drop editors that will assist you create your own site.
If you don’t have any experience making your own website, or if you don’t have enough budget to hire a professional, this feature is helpful. It’s also great for those people who are working under a time constraint.
Apart from the customizable themes and templates available, you can also create your own templates.You can even use the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. However, if you would like to create your own domain name, you’ll need to upgrade your account to a paid membership.
Online Store Builder
Besides building websites, they also offer other features like the online shop and app builder.
With the online shop, you can sell both digital and physical products. You can set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so they can deal with the distribution procedure. They will track the process payments and inventory. However, you will be the one to manage the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the website and the mobile program.
You will be able to access the data since it’s kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.
You also don’t need to worry about your previous membership database if you’re switching from another management software. Wild Apricot will enable you to import your existing database into the program.
You can even create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Salesforce Documentation
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just need to enter their card details so their orders can be processed right away.
In addition to that, website owners won’t be charged contract fees or setup fees. Although they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for each trade.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different depending on where you’re. There are international processing fees for members that are based in different countries.
Wild Apricot also included a donations feature since they were mainly made for nonprofit. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained is also exported.
Emails are still a great, of not, one of the best way to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried it will seem generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. Through your member’s database, you can use it to target campaigns or manage other tasks like confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of the feature.
Even if you’re using a free plan, your email address is the same as your subdomain. Should you upgrade to a paid plan, you may create a customized domain for your website and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot has a free plan where you can have up to 50 members. If you have more than that, you will need to upgrade.
In general, Wild Apricot has 7 plans to choose from. You can pay it monthly, annually, or every two years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to pay 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Salesforce Documentation
Pros and Cons
Before moving on to the last section, we will summarize the advantages and disadvantages of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was made to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
However, if you’re intending to use this for managing your business, it might be best to look for a different platform. If you are really curious, though, it would not hurt to use their free trial.
It is still able to execute well even if it wasn’t made for businesses You can use it to sell online classes, but you will need a link that will lead them to an external website. For businesses with a good deal of events, this is a great platform to operate and implement event management strategies.
Overall, Wild Apricot is a fantastic platform, particularly for organizations and associations. It gets the job done without being too expensive. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Salesforce Documentation
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Will it work on any browser?
Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to browse the software?
Yes. Wild Apricot has many videos to help you get started. Just go to their website to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you use a third-party payment provider for your online store.