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Wild-apricot-review

There are many businesses and communities that have membership organizations. It might be small, having only a few individuals, or extremely large, having more than 50,000 members.

Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep track of those things.

That is where Wild Apricot comes in. It is one of the most famous membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your website.

In this guide, you will find out if Wild Apricot is exactly what you’ve been looking for.

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Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick review. Afterward, you’ll want to read the rest of the article for a more comprehensive review of Wild Apricot.

What is Wild Apricot? Wild Apricot Sending Announcements Cancel

Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.

It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also used to inform them about these notifications.

It’s designed to be the solution to build and manage a membership-based website by encouraging different applications. It has built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Anyone can use the software. But it’s specifically designed for anyone who’s searching for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.

There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. You can even contact their trainers if you require assistance.

What are the features?

Wild Apricot offers features which can be accessed by each member, irrespective of their membership level. From building your site to managing and creating events, it’s easy to navigate these tasks from your dashboard.Below are some of Wild Apricot’s features.

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Website Builder

Wild Apricot has a website and hosting features done through AWS. They offer templates and drag and drop editors that will help you create your own website.

This is very helpful if you don’t have any experience making your own website or if you don’t have sufficient budget to hire a professional. It’s also perfect for those who are working under a time constraint.

You can even create your own templates, apart from the customizable themes and templates that are available.You can even use the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.

If you’re using a free account, you have a free subdomain generated with the email address you registered when you signed up. You’ll have to avail for a paid membership account if you would like to create your own domain name.

Online Store Builder

Apart from building websites, they also provide other features like the online store and program builder.

With the online store, you can sell both digital and physical goods. You can set up the prices, discounts, and other deals.

For physical products, you can send them directly to Wild Apricot so they can deal with the distribution process. They’ll track the process inventory and payments. However, you will be the one to deal with the logistics.

For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for specific product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This will be in sync in real time across the site and the mobile app.

You’ll be able to access the information since it’s kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.

You also don’t need to worry about your old membership database if you are switching from another management software. Wild Apricot will enable you to import your existing database into the software.

You could even create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Sending Announcements Cancel

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Wild Apricot Payments and Donations

Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only need to enter their card details so their orders can be processed right away.

In addition to that, site owners won’t be billed contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having only 2.9 percent and an additional $0.30 for each trade.

Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different depending on where you are. Some members that are based in other countries will be charged with international processing fees.

Wild Apricot also added a donations feature since they were mainly made for nonprofit. You can add a donation button and have a widget for the donation drive goals and progress. The database of the donations you received is also exported.

Email Marketing

There’s no better means of keeping in touch with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email features and templates.

If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried that it will look generic, you can customize the templates using their drag and drop editor.

You may also segment your mailing list. You can use your member’s database for targeting campaigns and to manage other tasks such as confirmations, reminders, or account upgrades.

Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.

The email address will be the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you can create a custom domain for your site and for your email.

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Event Management

To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, as well as waitlists.

Wild Apricot Pricing and Plans

The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.

Overall, Wild Apricot has 7 plans to select from. It is possible to pay it annually or every 2 years.

The cost increases as you increase the number of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.

If you Pre-pay for 1 year, you will able to save 10%. Another payment scheme is to cover 2 years ahead, which helps you save 15%.

They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Sending Announcements Cancel

Pros and Cons

Before continuing on to the final section, we’ll summarize the advantages and disadvantages of utilizing Wild Apricot to help you decide.

Here are the Pros and Cons:

Advantages

Includes templates

Tons of videos and tutorials

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Disadvantages

User interface is a bit confusing

No membership ID on the system

Payment gateway is restricted to customers from the USA and Canada.

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Final Thoughts

If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was made to be used by membership organizations and associations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.

However, if you’re planning to use this for handling your business, it might be best to look for a different platform. If you’re really curious, however, it wouldn’t hurt to use their free trial.

It is still able to perform well even if it was not made for businesses  You can use it to sell online classes, but you’ll need a link that will lead them to an outside website. For businesses with a lot of events, this is a excellent platform to operate and execute event management strategies.

Overall, Wild Apricot is a fantastic platform, especially for organizations and associations. It gets the job done without being too expensive. If that’s not enough to convince you, you could always use their free trial to see for yourself.

FAQ Wild Apricot Sending Announcements Cancel

Are there any system requirements?

For Wild Apricot to work well, your resolution should have a width of 1280 pixels.

Can it work on any browser?

Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.

Are there any tutorials to navigate the software?

Yes. Wild Apricot has many videos that will help you get started. Just go to their website for a list of the tutorials and webinars.

How long does the free trial last?

Wild Apricot’s free trial is only 30 days.

Are there any additional costs?

Wild Apricot does not have extra transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you opt for a third party payment provider for your online store.

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