There are numerous businesses and communities that have membership organizations. It could be small, with only a few people, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s plenty of work to keep tabs on those things.
That’s where Wild Apricot comes in. It is one of the most well-known membership management software which can help you not only record and track but also build your site, and it even has some email marketing features.
In this guide, you will learn if Wild Apricot is what you’ve been looking for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you will want to read the rest of the article for a more comprehensive review of Wild Apricot.
What is Wild Apricot? Wild Apricot Seo
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for occasions and dues. It’s also used to inform them about these notifications.
It’s intended to be the solution to develop and manage a membership-based website by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software with ease. You may even contact their trainers if you require assistance.
What are the features?
Wild Apricot offers features that can be accessed by every member, regardless of their membership level. Navigating these tasks is easy since you can do it from the dashboard; From building your site to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, here are some of the software’s features.
Wild Apricot has a site and hosting features done through AWS. To help in creating your own site, they also provide drag and drop editors as well as templates.
If you don’t have any experience making your own website, or if you do not have sufficient budget to hire an expert, this feature is beneficial. It’s also perfect for those people who are working under a time constraint.
You can also create your own templates, aside from the customizable themes and templates that are available.These can apply the default layouts that you have set to your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. You will have to avail for a paid membership account if you would like to make your own domain name.
Online Store Builder
Besides building websites, they also offer other features like the online store and program builder.
With the online shop, you can sell both digital and physical products. You can set up the prices, discounts, and other bargains.
For physical products, you can send them directly to Wild Apricot so that they can handle the distribution procedure. They will monitor the process payments and inventory. However, you will be the one to manage the logistics.
For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the prices for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real-time across the site and the mobile app.
You’ll be able to access the information since it is stored in a cloud database. To make it simple, it’s searchable, and you can use it to make membership levels and renewals customizable.
If you are switching from another management software, you do not need to worry about your previous membership database. Wild Apricot will enable you to import your current database into the software.
You could even make a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Seo
Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only need to enter their card details so their orders can be processed right away.
On top of that, website owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for every transaction.
Take note, though, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different depending on where you are. Some members who are based in different countries will be charged with international processing fees.
Since Wild Apricot was mainly made for nonprofit associations, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive goals and progress. The database of the donations you obtained is also exported.
Emails are still a great, of not, one of the best way to keep in contact with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email templates and features.
Wild Apricot gives you the option to start from a blank canvas or use their templates. If you’re worried it will look generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. Throughout your member’s database, you can use it to target campaigns or manage other tasks like confirmations, reminders, or account updates.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address is the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you can create a custom domain for your site and for your email.
Wild Apricot lets you make and share a calendar of any events you will be hosting. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.
Overall, Wild Apricot has 7 plans to select from. You can pay it annually or every 2 years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Seo
Pros and Cons
Before moving on to the final section, we will summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was created to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
However, if you’re intending to use this for managing your business, it may be best to look for a different platform. If you are really curious, though, it would not hurt to use their free trial.
But even if it wasn’t made for businesses, it’s still able to perform well. You can use it to sell online courses, but you’ll need a link that will lead them to an outside website. For businesses that have a good deal of events, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a fantastic platform, especially for organizations and associations. It gets the job done without being too pricey. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Seo
Are there any system requirements?
For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.
Can it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their site for a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there any additional costs?
Wild Apricot doesn’t have additional transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you opt for a third-party payment provider for your online store.