There are numerous businesses and communities that have membership organizations. It could be small, having only a few individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s plenty of work to keep track of these things.
That’s where Wild Apricot comes in. It is one of the most well-known membership management softwares which can help you record and track. Not only that, it has email marketing features and it can even help you build your site.
In this guide, you’ll find out if Wild Apricot is exactly what you’ve been on the lookout for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot Shopping Cart
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to notify them about these notifications.
It’s intended to be the solution to build and manage a membership-based website by encouraging different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Though it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who’s searching for a software that can help them operate like a membership-based entity.
There are many ways to utilize Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software with ease. You can even contact their coaches if you require assistance.
What are the features?
Wild Apricot offers features which can be accessed by every member, irrespective of their membership level. Navigating these objectives is easy since you can do it from your dashboard; From building your site to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, below are some of the software’s features.
Wild Apricot has a site and hosting features done through AWS. They provide templates and drag and drop editors that will help you create your own website.
This is very helpful if you do not have any experience making your own website or if you don’t have enough budget to hire an expert. It’s also perfect for those who are working under a time constraint.
You can even create your own templates, aside from the customizable themes and templates that are available.You can even use the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.
If you’re using a free account, you have a free subdomain generated using the email address you registered when you signed up. However, if you would like to create your own domain name, you’ll have to upgrade your account to a paid membership.
Online Store Builder
Besides building websites, they also offer other features such as the online shop and program builder.
With the online store, you can sell both digital and physical products. You may set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so that they can handle the distribution process. They will monitor the process inventory and payments. However, you will be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the costs for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile program.
You’ll be able to access the information because it is kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.
You also do not need to worry about your previous membership database if you’re switching from another management service. Wild Apricot will let you import your existing database into the software.
You could even make a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Shopping Cart
Wild Apricot Payments and Donations
Wild Apricot can also manage online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only have to enter their card details for their orders to be processed.
On top of that, site owners won’t be charged contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having only 2.9 percent and an additional $0.30 for every trade.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different depending on where you are. There are international processing fees for members who are based in different countries.
Wild Apricot also added a donations feature since they were mainly created for nonprofit. You may add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you obtained can also be exported.
Emails are still a great, of not, one of the best means to keep in contact with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.
Wild Apricot gives you the option to start from a blank canvas or use their templates. If you’re worried it will seem generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. You can use your member’s database for targeting campaigns and to handle other tasks such as confirmations, reminders, or account updates.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of this feature.
The email address is the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you can create a custom domain for your site and for your email.
To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you could have up to 50 members. If you have more than that, you’ll need to upgrade.
Overall, Wild Apricot has 7 strategies to select from. It is possible to pay it annually or every 2 years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Shopping Cart
Pros and Cons
Before continuing on to the last section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was created to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you are planning to use this for handling your business, it may be best to look for a different platform. If you are really curious, though, it wouldn’t hurt to use their free trial.
But even if it was not made for businesses, it is still able to perform well. You can use it to sell online courses, but you’ll need a link that will lead them to an outside site. For businesses that have a good deal of occasions, this is a excellent platform to operate and execute event management strategies.
Overall, Wild Apricot is a fantastic platform, particularly for associations and organizations. It gets the job done without being too pricey. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Shopping Cart
Are there any system requirements?
Your resolution should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to navigate the software?
Yes. Wild Apricot has many videos that will help you get started. Just go to their site to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot does not have additional transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you use a third party payment provider for your online shop.