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There are numerous businesses and communities that have membership organizations. It might be small, having only a handful of individuals, or extremely large, having more than 50,000 members.

Tracking all of the activities can make your head swirl. You need to check out renewals, contact details, participants, and even membership fees. It’s a lot of work to keep track of those things.

That is where Wild Apricot comes in. It’s one of the most well-known membership management softwares that can help you track and record. Not only that, it has email marketing features and it can even help you build your site.

In this guide, you’ll learn if Wild Apricot is what you have been looking for.

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Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review.

What’s Wild Apricot? Wild Apricot Simple Search

Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they were acquired by Personify, a Constituent Management and Engagement platform.

It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also utilised to notify them about these notifications.

It’s intended to be the solution to build and manage a membership-based website by supporting different applications. It’s built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that can help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.

There are many ways to utilize Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software with ease. If you need assistance, you may even contact their trainers.

What are the features?

Wild Apricot offers features that can be accessed by every member, regardless of their membership level. From building your website to handling and creating events, it’s easy to navigate these objectives from the dashboard.Here are a few of Wild Apricot’s features.

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Website Builder

Wild Apricot has a site and hosting features done through AWS. To help in creating your own website, they also provide drag and drop editors as well as templates.

If you do not have any experience making your own website, or if you do not have sufficient budget to hire a professional, this feature is very beneficial. It’s also great for those people who are working under a time constraint.

Apart from the customizable themes and templates available, you can even create your own templates.These may use the default layouts that you have set to your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you have made to your work.

If you’re using a free account, you have a free subdomain generated using the email address you registered when you signed up. However, if you would like to create your own domain name, you’ll need to upgrade your account to a paid membership.

Online Store Builder

Apart from building sites, they also provide other features such as the online shop and app builder.

With the online shop, you can sell both digital and physical products. You can set up the costs, discounts, and other deals.

For physical products, you can send them directly to Wild Apricot so they can handle the distribution procedure. They’ll track the process inventory and payments. However, you’ll be the one to manage the logistics.

For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the costs for certain product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This will be in sync in real-time across the site and the mobile program.

You will be able to access the data because it is kept in a cloud database. To make it simple, it is searchable, and you can use it to make membership levels and renewals customizable.

You also don’t need to worry about your previous membership database if you are switching from another management software. Wild Apricot will enable you to import your current database into the program.

You could even create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Simple Search

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Wild Apricot Payments and Donations

Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and straightforward to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just need to enter their card details for their orders to be processed.

On top of that, site owners won’t be billed contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having only 2.9 percent and an additional $0.30 for every trade.

Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ based on where you are. There are international processing fees for members that are based in other countries.

Since Wild Apricot was mainly created for nonprofit institutions, Wild Apricot included a donations feature. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained is also exported.

Email Marketing

There’s no better way of keeping in contact with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.

Wild Apricot gives you the option to begin from a blank canvas or use their templates. If you’re worried it will seem generic, you can customize the templates using their drag and drop editor.

You can also segment your mailing list. Through your member’s database, you may use it to target campaigns or manage other tasks such as confirmations, reminders, or account upgrades.

If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of this feature.

Even if you’re using a free plan, your email address will be the same as your subdomain. Should you upgrade to a paid plan, you can create a custom domain for your website and for your email.

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Event Management

To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, as well as waitlists.

Wild Apricot Pricing and Plans

The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.

Overall, Wild Apricot has 7 plans to select from. It is possible to pay it annually or every 2 years.

The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.

If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to pay 2 years ahead, which makes it possible to save 15%.

They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Simple Search

Pros and Cons

Before continuing on to the final section, we’ll summarize the pros and cons of utilizing Wild Apricot to help you decide.

Here are the Pros and Cons:

Pros

Includes templates

Tons of tutorials and videos

Offers flexibility for clubs, associations, and nonprofits

Offers a free plan

Each paid plan has a free trial

Cons

User interface is a bit confusing

No membership ID on the system

Payment gateway is limited to customers from the USA and Canada.

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Final Thoughts

If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was made to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.

But if you are planning to use this for handling your business, it might be best to find a different platform. If you are really curious, though, it would not hurt to use their free trial.

But even if it wasn’t made for businesses, it is still able to perform well.  You can use it to sell online courses, but you will need a link which will lead them to an external website. For businesses that have a lot of events, this is a great platform to operate and execute event management strategies.

Overall, Wild Apricot is a fantastic platform, particularly for organizations and associations. It gets the job done without being too expensive. If that’s not enough to convince you, you can always use their free trial to see for yourself.

FAQ Wild Apricot Simple Search

Are there any system requirements?

For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.

Can it work on any browser?

Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.

Are there any tutorials to browse the software?

Yes. Wild Apricot offers many videos that will help you get started. Just go to their website for a list of the tutorials and webinars.

How long does the free trial last?

Wild Apricot’s free trial is only 30 days.

Are there any additional costs?

Wild Apricot doesn’t have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you use a third party payment provider for your online shop.

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