There are numerous businesses and communities which have membership organizations. It could be small, having only a few people, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s plenty of work to keep track of those things.
That’s where Wild Apricot comes in. It’s one of the most well-known membership management software which can help you not only record and track but also build your site, and it even has some email marketing features.
In this guide, you’ll find out if Wild Apricot is what you have been looking for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review of Wild Apricot.
What’s Wild Apricot? Wild Apricot Squarespace
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for occasions and dues. It’s also used to notify them about these notifications.
It’s intended to be the solution to develop and manage a membership-based website by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is searching for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to run Wild Apricot using its features. They also have a setup wizard that can help their users navigate the software effortlessly. If you require assistance, you may aslo contact their trainers.
What are the features?
Wild Apricot offers features that may be accessed by every member, irrespective of their membership level. From building your site to handling and creating events, it’s easy to navigate these tasks from the dashboard.Here are some of Wild Apricot’s features.
Wild Apricot has a site and hosting features done through AWS. They offer templates and drag and drop editors to help you create your own site.
If you do not have any experience making your own website, or if you do not have enough budget to hire an expert, this feature is beneficial. It’s also perfect for those people who are working under a time constraint.
You can also create your own templates, aside from the customizable themes and templates that are available.You can even apply the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you are using a free account, you get a free subdomain generated with the email address you registered when you signed up. However, if you want to create your own domain name, you will need to upgrade your account to a paid membership.
Online Store Builder
Besides building sites, they also provide other features like the online store and program builder.
With the online shop, you can sell both digital and physical products. You may set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so that they can deal with the distribution procedure. They will track the process inventory and payments. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real time across the website and the mobile app.
You’ll be able to access the information because it’s stored in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.
If you’re switching from a different management service, you do not need to worry about your previous membership database. Wild Apricot will let you import your current database into the program.
You could also create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Squarespace
Wild Apricot Payments and Donations
Wild Apricot can also manage online store and member payments. Their payment gateway is easy and straightforward to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only have to enter their card details for their orders to be processed.
On top of that, website owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for every transaction.
Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. Some members that are based in different countries will be charged with international processing fees.
Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained is also exported.
There’s no better means of keeping in touch with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried it will look generic, you can customize the templates utilizing their drag and drop editor.
You may also segment your mailing list. You can use your member’s database for targeting campaigns and to manage other tasks such as confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address will be the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you can create a customized domain for your site and for your email.
To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot has a free plan where you can have up to 50 members. If you’ve got more than that, you will need to upgrade.
In general, Wild Apricot has 7 strategies to select from. You can pay it annually or every 2 years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to pay 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Squarespace
Pros and Cons
Before continuing on to the final section, we’ll summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to customers from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was created to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
But if you are planning to use this for handling your business, it might be best to find a different platform. If you’re really curious, though, it would not hurt to use their free trial.
But even if it was not made for businesses, it is still able to execute well. You can use it to sell online courses, but you’ll need a link that will lead them to an external website. For businesses that have a lot of events, this is a excellent platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, particularly for organizations and associations. It gets the job done without being too expensive. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Squarespace
Are there any system requirements?
Your resolution should have at least a width of 1280 pixels for the software to work efficiently.
Will it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their site to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you opt for a third party payment provider for your online store.