There are numerous businesses and communities which have membership organizations. It could be small, having only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s plenty of work to keep track of those things.
That’s where Wild Apricot comes in. It’s one of the most well-known membership management softwares which can help you record and track. Not only that, it has email marketing features and it can even help you build your site.
In this guide, you will find out if Wild Apricot is exactly what you have been looking for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick review. After, you will want to read the rest of our article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot Summit
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also utilised to notify them about these notifications.
It’s designed to be the solution to develop and manage a membership-based website by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is looking for a software that could help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are a number of ways to run Wild Apricot using its features. They also have a setup wizard that can help their users navigate the software effortlessly. You may also contact their trainers if you require assistance.
What are the features?
Wild Apricot offers features which may be accessed by every member, irrespective of their membership level. Navigating these tasks is easy since you can do it from your dashboard; From building your site to managing and creating events, you will be able to keep track of everything.Below are some of Wild Apricot’s features.
Wild Apricot has a website and hosting features done through AWS. To assist in creating your own site, they also provide drag and drop editors as well as templates.
This is beneficial if you do not have any experience making your own website or if you don’t have enough budget to hire a professional. It’s also perfect for those people who are working under a time constraint.
You can also create your own templates, apart from the customizable themes and templates that are available.You can even apply the customized layouts as a theme and set it as your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. However, if you want to make your own domain name, you’ll need to upgrade your account to a paid membership.
Online Store Builder
Apart from building websites, they also provide other features such as the online shop and program builder.
With the online store, you can sell both digital and physical products. You can set up the prices, discounts, and other deals.
For physical products, you can send them directly to Wild Apricot so they can deal with the distribution process. They’ll monitor the process payments and inventory. However, you will be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the costs for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real time across the site and the mobile app.
You will be able to access the data since it’s stored in a cloud database. To make it easy, it is searchable, and you can use it to make membership levels and renewals customizable.
If you are switching from another management software, you do not need to worry about your old membership database. Wild Apricot will let you import your current database into the program.
You can even create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Summit
Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just need to enter their card details so their orders can be processed right away.
On top of that, site owners won’t be charged contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having just 2.9% and an additional $0.30 for every trade.
Take note, though, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ depending on where you’re. There are international processing fees for members that are based in different countries.
Since Wild Apricot was mainly created for nonprofit associations, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive objectives and progress. The database of the contributions you received can also be exported.
There’s no better means of keeping in contact with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email features and templates.
Wild Apricot gives you the option to start from a blank canvas or use their templates. If you’re worried that it will look generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. Throughout your member’s database, you may use it to target campaigns or manage other tasks such as confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of the feature.
The email address is the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you can create a custom domain for your website and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you can have up to 50 members. If you have more than that, you’ll need to upgrade.
Overall, Wild Apricot has 7 plans to choose from. You can pay it annually or every 2 years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment scheme is to cover 2 years ahead, which helps you save 15%.
They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Summit
Pros and Cons
Before moving on to the last section, we’ll summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was made to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
But if you’re intending to use this for managing your business, it may be best to find a different platform. If you are really curious, though, it wouldn’t hurt to use their free trial.
But even if it was not made for businesses, it is still able to perform well. You can use it to sell online classes, but you’ll need a link which will lead them to an external site. For businesses with a lot of occasions, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, particularly for organizations and associations. It gets the job done without being too expensive. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Summit
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos that will help you get started. Just go to their website to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you opt for a third party payment provider for your online store.