There are numerous industries and communities that have membership organizations. It could be small, with only a few individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s a lot of work to keep tabs on those things.
That’s where Wild Apricot comes in. It’s one of the most famous membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your site.
In this guide, you will find out if Wild Apricot is what you have been looking for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of the article for a more comprehensive review of Wild Apricot.
What’s Wild Apricot? Wild Apricot Tagline
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also utilised to notify them about these notifications.
It’s intended to be the solution to develop and manage a membership-based site by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Though it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who’s looking for a software that can help them run like a membership-based entity.
There are many ways to run Wild Apricot using its features. They also have a setup wizard that can help their users navigate the software effortlessly. If you need assistance, you can aslo contact their trainers.
What are the features?
Wild Apricot offers features which can be accessed by each member, regardless of their membership level. From building your website to handling and creating events, it’s easy to navigate these objectives from your dashboard.To give you an idea what Wild Apricot can offer, here are some of the software’s features.
Wild Apricot has a website and hosting features done through AWS. To assist in creating your own site, they also provide drag and drop editors as well as templates.
If you do not have any experience making your own website, or if you do not have enough budget to hire a professional, this feature is very beneficial. It’s also perfect for those who are working under a time constraint.
You can even create your own templates, apart from the customizable themes and templates that are available.These may apply the default layouts that you’ve set to your template. And to avoid confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you are using a free account, you get a free subdomain generated using the email address you registered when you signed up. You will have to avail for a paid membership account if you would like to create your own domain name.
Online Store Builder
Besides building sites, they also provide other features such as the online shop and app builder.
With the online store, you can sell both digital and physical products. You can set up the costs, discounts, and other bargains.
For physical products, you can send them straight to Wild Apricot so they can handle the distribution process. They will monitor the process payments and inventory. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the costs for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real-time across the site and the mobile program.
You will be able to access the information since it’s stored in a cloud database. To make it simple, it is searchable, and you can use it to make membership levels and renewals customizable.
If you are switching from another management service, you do not need to worry about your previous membership database. Wild Apricot will let you import your current database into the software.
You can even make a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Tagline
Wild Apricot Payments and Donations
Wild Apricot can also manage online shop and member payments. Their payment gateway is easy and straightforward to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just have to enter their card details so their orders can be processed right away.
In addition to that, website owners won’t be charged contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for every transaction.
Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ based on where you’re. There are international processing fees for members that are based in different countries.
Wild Apricot also added a donations feature since they were mainly created for institutions. You can add a donation button and have a widget for the donation drive goals and progress. The database of the donations you received is also exported.
There’s no better way of keeping in touch with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email templates and features.
Wild Apricot gives you the choice to start from a blank canvas or use their templates. If you’re worried that it will seem generic, you can customize the templates utilizing their drag and drop editor.
You can also segment your mailing list. Throughout your member’s database, you can use it to target campaigns or manage other tasks like confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of the feature.
Even if you’re using a free plan, your email address is the same as your subdomain. Should you upgrade to a paid plan, you may create a customized domain for your website and for your email.
To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you can have up to 50 members. If you have more than that, you will need to upgrade.
Overall, Wild Apricot has 7 plans to choose from. It is possibles to pay it monthly, annually, or every two years.
The cost increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Tagline
Pros and Cons
Before continuing on to the final section, we will summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is recommended. It was created to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you’re planning to use this for managing your business, it might be best to look for a different platform. If you are really curious, however, it would not hurt to use their free trial.
But even if it was not made for businesses, it is still able to execute well. You can use it to sell online classes, but you will need a link which will lead them to an external website. For businesses with a lot of occasions, this is a great platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, especially for organizations and associations. It gets the job done without being too pricey. If that is not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Tagline
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Can it work on any browser?
Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their website for a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there any additional costs?
Wild Apricot doesn’t have extra transaction fees. You get all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you opt for a third party payment provider for your online store.