There are numerous businesses and communities that have membership organizations. It might be small, with only a handful of individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s a lot of work to keep tabs on these things.
That’s where Wild Apricot comes in. It’s one of the most well-known membership management software which can help you not only track and record but also build your site, and it even has some email marketing features.
In this guide, you will find out if Wild Apricot is what you have been on the lookout for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review of Wild Apricot.
What is Wild Apricot? Wild Apricot Tips
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to notify them about these notifications.
It’s intended to be the solution to build and manage a membership-based website by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Although it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who is searching for a software that can help them run like a membership-based entity.
There are many ways to run Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software effortlessly. You may even contact their trainers if you need assistance.
What are the features?
Wild Apricot offers features that can be accessed by every member, regardless of their membership level. Navigating these tasks is easy since you can do it from your dashboard; From building your website to handling and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, below are some of the software’s features.
Wild Apricot has a site and hosting features done through AWS. They provide templates and drag and drop editors that will help you create your own site.
This is very beneficial if you do not have any experience making your own website or if you do not have enough budget to hire a professional. It’s also perfect for those who are working under a time constraint.
Apart from the customizable themes and templates available, you can even create your own templates.You can even use the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you’re using a free account, you have a free subdomain generated with the email address you registered when you signed up. However, if you want to create your own domain name, you will have to upgrade your account to a paid membership.
Online Store Builder
Besides building websites, they also provide other features like the online store and app builder.
With the online shop, you can sell both digital and physical products. You may set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so they can handle the distribution process. They’ll monitor the process inventory and payments. However, you will be the one to manage the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the costs for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the website and the mobile app.
You’ll be able to access the data since it is kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.
If you’re switching from a different management software, you don’t need to worry about your previous membership database. Wild Apricot will enable you to import your current database into the program.
You could even make a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Tips
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only have to enter their card details so their orders can be processed right away.
On top of that, site owners won’t be charged contract fees or setup fees. Although they charge processing fees, it’s pretty competitive, having only 2.9% and an additional $0.30 for each trade.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ depending on where you’re. Some members who are based in different countries will be charged with international processing fees.
Since Wild Apricot was mainly created for nonprofit associations, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you obtained can also be exported.
Emails are still a great, of not, one of the best way to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.
Wild Apricot gives you the option to start from a blank canvas or use their templates. If you’re worried it will seem generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. You can use your member’s database for targeting campaigns and to manage other tasks like confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address is the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you can create a customized domain for your site and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.
Overall, Wild Apricot has 7 strategies to choose from. It is possibles to pay it monthly, annually, or every two years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment scheme is to cover 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Tips
Pros and Cons
Before moving on to the final section, we will summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is a good suggestion. It was made to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
However, if you are planning to use this for managing your business, it might be best to look for a different platform. If you are really curious, however, it would not hurt to use their free trial.
It’s still able to execute well even if it wasn’t made for businesses You can use it to sell online courses, but you will need a link that will lead them to an external site. For businesses that have a lot of occasions, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, especially for associations and organizations. It gets the job done without being too pricey. If that is not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Tips
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Will it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot has many videos to help you get started. Just go to their site to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there any additional costs?
Wild Apricot does not have additional transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you use a third party payment provider for your online store.