There are many industries and communities that have membership organizations. It might be small, with only a handful of people, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s a lot of work to keep tabs on these things.
That’s where Wild Apricot comes in. It’s one of the most well-known membership management software which can help you not only record and track but also build your website, and it even has some email marketing features.
In this guide, you will find out if Wild Apricot is what you’ve been looking for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review of Wild Apricot.
What is Wild Apricot? Wild Apricot Video Help
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also used to notify them about these notifications.
It’s intended to be the solution to develop and manage a membership-based site by supporting different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is searching for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to utilize Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software effortlessly. You may also contact their trainers if you require assistance.
What are the features?
Wild Apricot offers features that may be accessed by every member, regardless of their membership level. Navigating these objectives is easy since you can do it from your dashboard; From building your website to managing and creating events, you will be able to keep track of everything.Here are some of Wild Apricot’s features.
Wild Apricot has a website and hosting features done through AWS. To help in creating your own website, they also provide drag and drop editors as well as templates.
If you do not have any experience making your own website, or if you do not have enough budget to hire an expert, this feature is beneficial. It’s also perfect for those who are working under a time constraint.
Apart from the customizable themes and templates available, you can even create your own templates.These can apply the default layouts that you’ve set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you’re using a free account, you have a free subdomain generated with the email address you registered when you signed up. However, if you want to create your own domain name, you’ll need to upgrade your account to a paid membership.
Online Store Builder
Apart from building websites, they also offer other features like the online shop and app builder.
With the online shop, you can sell both digital and physical products. You may set up the prices, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so they can handle the distribution procedure. They will track the process payments and inventory. However, you’ll be the one to manage the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real time across the site and the mobile app.
You will be able to access the information since it is stored in a cloud database. To make it easy, it is searchable, and you can use it to make membership levels and renewals customizable.
You also don’t need to worry about your previous membership database if you are switching from a different management service. Wild Apricot will enable you to import your current database into the program.
You could also create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Video Help
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and straightforward to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only have to enter their card details for their orders to be processed.
In addition to that, website owners won’t be billed contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having just 2.9 percent and an additional $0.30 for every trade.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you’re. Some members who are based in different countries will be charged with international processing fees.
Since Wild Apricot was mainly created for nonprofit institutions, Wild Apricot added a donations feature. You may add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you received can also be exported.
There’s no better way of keeping in contact with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email templates and features.
Wild Apricot gives you the option to start from a blank canvas or use their templates. If you’re worried it will seem generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. You may use your member’s database for targeting campaigns and to manage other tasks such as confirmations, reminders, or account updates.
Wild Apricot also includes open trackers and analytical reports to make the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
The email address will be the same as your subdomain, even if you opted to use their free plan. If you upgrade to a paid plan, you can create a custom domain for your site and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.
In general, Wild Apricot has 7 plans to choose from. You can pay it monthly, annually, or every two years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to cover 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Video Help
Pros and Cons
Before continuing on to the final section, we’ll summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to clients from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was created to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
However, if you are intending to use this for handling your business, it may be best to look for a different platform. If you’re really curious, however, it would not hurt to use their free trial.
But even if it was not made for businesses, it’s still able to execute well. You can use it to sell online courses, but you will need a link that will lead them to an external website. For businesses that have a good deal of occasions, this is a excellent platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, especially for organizations and associations. It gets the job done without being too pricey. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Video Help
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Can it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot has many videos to help you get started. Just go to their website to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot does not have additional transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you opt for a third party payment provider for your online shop.