There are many businesses and communities which have membership organizations. It might be small, having only a few individuals, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep tabs on those things.
That’s where Wild Apricot comes in. It is one of the most well-known membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you’ll find out if Wild Apricot is what you’ve been looking for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick overview. Afterward, you’ll want to read the rest of our article for a more comprehensive review.
What is Wild Apricot? Wild Apricot Vs Club Express
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they have been acquired by Personify, a Constituent Management and Engagement platform.
It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also used to notify them about these notifications.
It’s intended to be the solution to build and manage a membership-based site by supporting different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s searching for a software that could help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to utilize Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software effortlessly. You may also contact their trainers if you require assistance.
What are the features?
Wild Apricot offers features that can be accessed by every member, irrespective of their membership level. From building your website to managing and creating events, it’s easy to navigate these objectives from your dashboard.To give you an idea what Wild Apricot can offer, here are some of the software’s features.
Wild Apricot has a website and hosting features done through AWS. They offer templates and drag and drop editors to assist you create your own website.
If you do not have any experience making your own website, or if you do not have sufficient budget to hire a professional, this feature is very helpful. It’s also perfect for those people who are working under a time constraint.
You can also create your own templates, apart from the customizable themes and templates that are available.These may apply the default layouts that you have set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.
If you’re using a free account, you get a free subdomain generated using the email address you registered when you signed up. You’ll have to avail for a paid membership account if you want to create your own domain name.
Online Store Builder
Apart from building sites, they also offer other features like the online shop and program builder.
With the online store, you can sell both digital and physical goods. You can set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so they can deal with the distribution process. They’ll track the process inventory and payments. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the costs for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real time across the site and the mobile app.
You will be able to access the information since it is kept in a cloud database. To make it easy, it is searchable, and you can use it to make membership levels and renewals customizable.
You also don’t need to worry about your previous membership database if you are switching from a different management service. Wild Apricot will enable you to import your existing database into the program.
You can also make a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Vs Club Express
Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just have to enter their card details for their orders to be processed.
On top of that, site owners won’t be billed contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having only 2.9 percent and an additional $0.30 for each trade.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can be different depending on where you’re. Some members who are based in other countries will be charged with international processing fees.
Wild Apricot also included a donations feature since they were mainly made for nonprofit. You can add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you obtained is also exported.
Emails are still a great, of not, one of the best way to keep in touch with your members. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email features and templates.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried that it will look generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. Through your member’s database, you may use it to target campaigns or manage other tasks like confirmations, reminders, or account updates.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of this feature.
The email address is the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you may create a customized domain for your site and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you could have up to 50 members. If you have more than that, you will need to upgrade.
Overall, Wild Apricot has 7 plans to select from. You can pay it annually or every 2 years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Vs Club Express
Pros and Cons
Before continuing on to the final section, we will summarize the pros and cons of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based site, Wild Apricot is recommended. It was made to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
But if you’re intending to use this for handling your business, it might be best to find a different platform. If you are really curious, however, it wouldn’t hurt to use their free trial.
It’s still able to execute well even if it was not made for businesses You can use it to sell online classes, but you will need a link which will lead them to an external site. For businesses that have a good deal of occasions, this is a excellent platform to operate and implement event management strategies.
Overall, Wild Apricot is a fantastic platform, particularly for organizations and associations. It gets the job done without being too pricey. If that’s not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Vs Club Express
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Will it work on any browser?
Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to navigate the software?
Yes. Wild Apricot has many videos to help you get started. Just go to their site for a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there additional costs?
Wild Apricot does not have additional transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you opt for a third-party payment provider for your online shop.