There are many businesses and communities which have membership organizations. It could be small, having only a few people, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s a lot of work to keep tabs on those things.
That is where Wild Apricot comes in. It is one of the most famous membership management softwares which can help you record and track. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you’ll find out if Wild Apricot is what you’ve been looking for.
Before you continue, you may want to check out this video by Capterra on YouTube that gives a quick overview. After, you’ll want to read the rest of our article for a more comprehensive review.
What is Wild Apricot? Wild Apricot Vs Member Mouse
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also used to inform them about these notifications.
It’s designed to be the solution to develop and manage a membership-based site by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Though it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s searching for a software that could help them run like a membership-based entity.
There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that can help their users navigate the software with ease. If you need assistance, you can aslo contact their trainers.
What are the features?
Wild Apricot offers features that can be accessed by each member, regardless of their membership level. From building your website to handling and creating events, it’s easy to navigate these objectives from your dashboard.To give you an idea what Wild Apricot can offer, here are a few of the software’s features.
Wild Apricot has a website and hosting features done through AWS. To assist in creating your own website, they also provide drag and drop editors as well as templates.
This is beneficial if you do not have any experience making your own website or if you do not have enough budget to hire an expert. It’s also great for those who are working under a time constraint.
You can also create your own templates, aside from the customizable themes and templates that are available.These can apply the default layouts that you have set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. You’ll need to avail for a paid membership account if you want to create your own domain name.
Online Store Builder
Besides building sites, they also offer other features such as the online store and app builder.
With the online store, you can sell both digital and physical goods. You may set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so they can handle the distribution procedure. They will track the process payments and inventory. However, you’ll be the one to manage the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the prices for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile app.
You’ll be able to access the information because it’s kept in a cloud database. To make it simple, it’s searchable, and you can use it to make membership levels and renewals customizable.
You also do not need to worry about your old membership database if you’re switching from another management service. Wild Apricot will let you import your current database into the program.
You could even create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Vs Member Mouse
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and straightforward to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just need to enter their card details for their orders to be processed.
On top of that, site owners won’t be charged contract fees or setup fees. Though they charge processing fees, it is pretty competitive, having just 2.9% and an additional $0.30 for every transaction.
Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. There are international processing fees for members that are based in other countries.
Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive goals and progress. The database of the donations you received can also be exported.
Emails are still a great, of not, one of the best means to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.
Wild Apricot gives you the option to start from a blank canvas or use their templates. If you’re worried that it will seem generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. You can use your member’s database for targeting campaigns and to manage other tasks like confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of the feature.
The email address will be the same as your subdomain, even if you opted to use their free plan. Should you upgrade to a paid plan, you may create a custom domain for your site and for your email.
Wild Apricot lets you make and share a calendar of any events that you will be hosting. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.
In general, Wild Apricot has 7 strategies to select from. It is possible to pay it annually or every 2 years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Vs Member Mouse
Pros and Cons
Before moving on to the final section, we’ll summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to clients from the USA and Canada.
If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is a good suggestion. It was created to be used by membership organizations and associations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
However, if you’re intending to use this for managing your business, it may be best to find a different platform. If you’re really curious, though, it wouldn’t hurt to use their free trial.
But even if it was not made for businesses, it is still able to execute well. You can use it to sell online classes, but you’ll need a link which will lead them to an external website. For businesses that have a good deal of occasions, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, particularly for associations and organizations. It gets the job done without being too expensive. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Vs Member Mouse
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Will it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot has many videos that will help you get started. Just go to their website for a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot’s free trial is only 30 days.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for extra costs is when you use a third party payment provider for your online shop.