There are many industries and communities that have membership organizations. It might be small, with only a few people, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even subscription fees. It’s a lot of work to keep tabs on those things.
That’s where Wild Apricot comes in. It is one of the most well-known membership management softwares which can help you track and record. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you will learn if Wild Apricot is exactly what you have been looking for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick overview. After, you will want to read the rest of the article for a more comprehensive review of Wild Apricot.
What is Wild Apricot? Wild Apricot Vs Ontraport
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform bought them back in 2017.
It’s focused on keeping track of members so that nonprofit organizations and clubs can charge them for events and dues. It’s also utilised to inform them about these notifications.
It’s designed to be the solution to develop and manage a membership-based site by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who’s looking for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are many ways to run Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software with ease. You may also contact their trainers if you need assistance.
What are the features?
Wild Apricot offers features that can be accessed by every member, irrespective of their membership level. Navigating these objectives is easy since you can do it from the dashboard; From building your website to handling and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, below are some of the software’s features.
Wild Apricot has a website and hosting features done through AWS. They offer templates and drag and drop editors to help you create your own site.
If you do not have any experience making your own website, or if you don’t have enough budget to hire an expert, this feature is very helpful. It’s also great for those who are working under a time constraint.
Aside from the customizable themes and templates available, you can also create your own templates.You can even use the customized layouts as a theme and set it as your template. And to prevent confusion, your editing page will provide a green highlight to the changes that you have made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. However, if you would like to make your own domain name, you will have to upgrade your account to a paid membership.
Online Store Builder
Besides building websites, they also offer other features such as the online shop and app builder.
With the online shop, you can sell both digital and physical products. You may set up the prices, discounts, and other bargains.
For physical products, you can send them straight to Wild Apricot so they can deal with the distribution procedure. They’ll track the process inventory and payments. However, you’ll be the one to manage the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the costs for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the site and the mobile app.
You will be able to access the information because it’s kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.
You also don’t need to worry about your previous membership database if you’re switching from another management service. Wild Apricot will enable you to import your existing database into the program.
You can also make a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Vs Ontraport
Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and straightforward to use. All you need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will just need to enter their card details for their orders to be processed.
On top of that, site owners won’t be charged contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having only 2.9% and an additional $0.30 for each transaction.
Take note, though, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ depending on where you’re. Some members that are based in different countries will be charged with international processing fees.
Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot included a donations feature. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained can also be exported.
There’s no better means of keeping in contact with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email features and templates.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried it will look generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. You can use your member’s database for targeting campaigns and to manage other tasks like confirmations, reminders, or account updates.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of this feature.
Even if you’re using a free plan, your email address is the same as your subdomain. If you upgrade to a paid plan, you may create a custom domain for your site and for your email.
Wild Apricot lets you make and share a calendar of any events you will be hosting. You can also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.
Overall, Wild Apricot has 7 strategies to select from. You can pay it monthly, annually, or every two years.
The price increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot Vs Ontraport
Pros and Cons
Before continuing on to the last section, we’ll summarize the advantages and disadvantages of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of videos and tutorials
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was made to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
But if you’re planning to use this for managing your business, it may be best to look for a different platform. If you are really curious, though, it would not hurt to use their free trial.
But even if it wasn’t made for businesses, it’s still able to perform well. You can use it to sell online classes, but you will need a link that will lead them to an external website. For businesses with a lot of occasions, this is a excellent platform to operate and implement event management strategies.
Overall, Wild Apricot is a fantastic platform, especially for associations and organizations. It gets the job done without being too expensive. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot Vs Ontraport
Are there any system requirements?
Your resolution should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Wild Apricot works in a lot of browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to navigate the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their website to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot does not have extra transaction fees. You receive all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you opt for a third-party payment provider for your online store.