There are numerous businesses and communities that have membership organizations. It could be small, with only a few people, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s plenty of work to keep track of these things.
That’s where Wild Apricot comes in. It is one of the most well-known membership management software which can help you not only track and record but also build your site, and it even has some email marketing features.
In this guide, you’ll learn if Wild Apricot is exactly what you have been looking for.
Before you go on, you may want to watch this video by Capterra on YouTube that gives a quick overview. After, you’ll want to read the rest of the article for a more comprehensive review.
What’s Wild Apricot? Wild Apricot Website Building Review
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they have been acquired by Personify, a Constituent Management and Engagement platform.
It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also utilised to notify them about these notifications.
It’s intended to be the solution to build and manage a membership-based website by encouraging different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is looking for a software that could help them operate like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. If you require assistance, you can even contact their trainers.
What are the features?
Wild Apricot offers features that can be accessed by every member, irrespective of their membership level. From building your site to managing and creating events, it’s easy to navigate these objectives from your dashboard.Below are some of Wild Apricot’s features.
Wild Apricot has a website and hosting features done through AWS. They offer templates and drag and drop editors to help you create your own website.
If you don’t have any experience making your own website, or if you do not have enough budget to hire a professional, this feature is helpful. It’s also perfect for those people who are working under a time constraint.
You can even create your own templates, aside from the customizable themes and templates that are available.These may apply the default layouts that you have set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you’ve made to your work.
If you are using a free account, you have a free subdomain generated with the email address you registered when you signed up. You’ll have to avail for a paid membership account if you would like to create your own domain name.
Online Store Builder
Besides building websites, they also provide other features such as the online store and app builder.
With the online shop, you can sell both digital and physical goods. You can set up the prices, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so that they can handle the distribution process. They will track the process inventory and payments. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online store builder is that you can’t add shipping calculation tools or options to adjust the prices for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile app.
You’ll be able to access the information since it is kept in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.
If you are switching from a different management service, you do not need to worry about your old membership database. Wild Apricot will enable you to import your existing database into the software.
You could also create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Website Building Review
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only have to enter their card details so their orders can be processed right away.
On top of that, website owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having only 2.9 percent and an additional $0.30 for every trade.
Take note, though, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can be different based on where you’re. There are international processing fees for members that are based in other countries.
Wild Apricot also included a donations feature since they were mainly made for institutions. You can add a donation button and have a widget for the donation drive objectives and progress. The database of the donations you obtained can also be exported.
Emails are still a great, of not, one of the best way to keep in touch with your members. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email features and templates.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried it will seem generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. You may use your member’s database for targeting campaigns and to handle other tasks such as confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of the feature.
Even if you’re using a free plan, your email address will be the same as your subdomain. If you upgrade to a paid plan, you can create a customized domain for your website and for your email.
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You could also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you will need to upgrade.
Overall, Wild Apricot has 7 plans to select from. It is possible to pay it annually or every 2 years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Website Building Review
Pros and Cons
Before moving on to the final section, we’ll summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for clubs, associations, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was created to be used by membership organizations and associations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
However, if you’re planning to use this for handling your business, it may be best to find a different platform. If you are really curious, though, it would not hurt to use their free trial.
It’s still able to perform well even if it was not made for businesses You can use it to sell online courses, but you’ll need a link that will lead them to an outside website. For businesses that have a good deal of events, this is a excellent platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, particularly for associations and organizations. It gets the job done without being too pricey. If that’s not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Website Building Review
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Will it work on any browser?
Yes, Wild Apricot is supported by a lot of popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot has many videos to help you get started. Just go to their website for a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there additional costs?
Wild Apricot doesn’t have extra transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for additional costs is when you opt for a third-party payment provider for your online store.