There are numerous industries and communities that have membership organizations. It could be small, having only a handful of people, or extremely large, having more than 50,000 members.
Tracking all the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep track of those things.
That’s where Wild Apricot comes in. It is one of the most well-known membership management software that can help you not only record and track but also build your site, and it even has some email marketing features.
In this guide, you’ll find out if Wild Apricot is what you have been looking for.
Before you continue, you may want to watch this video by Capterra on YouTube that gives a quick review. After, you’ll want to read the rest of the article for a more comprehensive review.
What is Wild Apricot? Wild Apricot Widgets
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. In 2017, they were bought by Personify, a Constituent Management and Engagement platform.
It is focused on keeping track of members so that nonprofit organizations and clubs can bill them for events and dues. It’s also used to notify them about these notifications.
It’s designed to be the solution to develop and manage a membership-based website by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Although it’s targeted at nonprofit organizations, associations, and clubs, it can be used by anyone who’s looking for a software that could help them operate like a membership-based entity.
There are a number of ways to run Wild Apricot using its features. They also have a setup wizard that can help their users navigate the software with ease. You can even contact their coaches if you need assistance.
What are the features?
Wild Apricot offers features which may be accessed by every member, irrespective of their membership level. Navigating these objectives is easy since you can do it from the dashboard; From building your website to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, below are some of the software’s features.
Wild Apricot has a website and hosting features done through AWS. They provide templates and drag and drop editors to assist you create your own website.
This is beneficial if you do not have any experience making your own website or if you don’t have sufficient budget to hire a professional. It’s also great for those who are working under a time constraint.
Apart from the customizable themes and templates available, you can even create your own templates.These may apply the default layouts that you’ve set to your template. And to prevent confusion, your editing page will offer a green highlight to the changes that you have made to your work.
If you are using a free account, you have a free subdomain generated with the email address you registered when you signed up. You will need to avail for a paid membership account if you would like to create your own domain name.
Online Store Builder
Apart from building sites, they also offer other features such as the online shop and app builder.
With the online store, you can sell both digital and physical products. You can set up the prices, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so that they can deal with the distribution procedure. They will track the process payments and inventory. However, you’ll be the one to deal with the logistics.
For now, the only downside for their online shop builder is that you can not add shipping calculation tools or options to adjust the costs for certain product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the site and the mobile app.
You’ll be able to access the information because it’s kept in a cloud database. To make it easy, it’s searchable, and you can use it to make membership levels and renewals customizable.
If you’re switching from another management software, you don’t need to worry about your previous membership database. Wild Apricot will let you import your current database into the program.
You could even make a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Widgets
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will only need to enter their card details so their orders can be processed right away.
In addition to that, website owners won’t be billed contract fees or setup fees. Although they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for every transaction.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. There are international processing fees for members that are based in other countries.
Since Wild Apricot was mainly created for nonprofit associations, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive goals and progress. The database of the donations you obtained can also be exported.
There’s no better way of keeping in contact with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even occasion invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried that it will look generic, you can customize the templates using their drag and drop editor.
You may also segment your mailing list. Through your member’s database, you may use it to target campaigns or handle other tasks such as confirmations, reminders, or account upgrades.
Wild Apricot also includes open trackers and analytical reports to get the most out of this email marketing feature. It will provide you the metrics you need in making a successful campaign.
Even if you’re using a free plan, your email address is the same as your subdomain. If you upgrade to a paid plan, you can create a customized domain for your website and for your email.
Wild Apricot lets you create and share a calendar of any events you will be hosting. You could also use this to set up registration forms, process payments, and even waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you could have up to 50 members. If you have more than that, you will need to upgrade.
Overall, Wild Apricot has 7 strategies to choose from. You can pay it monthly, annually, or every two years.
The cost increases as you increase the number of members. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to pay 2 years ahead, which helps you save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Widgets
Pros and Cons
Before continuing on to the final section, we will summarize the pros and cons of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is limited to clients from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is recommended. It was made to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
However, if you’re planning to use this for managing your business, it may be best to look for a different platform. If you’re really curious, however, it would not hurt to use their free trial.
It’s still able to execute well even if it wasn’t made for businesses You can use it to sell online courses, but you’ll need a link that will lead them to an outside site. For businesses with a lot of occasions, this is a excellent platform to operate and implement event management strategies.
Overall, Wild Apricot is a fantastic platform, especially for organizations and associations. It gets the job done without being too expensive. If that is not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Widgets
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Can it work on any browser?
Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to navigate the software?
Yes. Wild Apricot has many videos that will help you get started. Just go to their website to get a list of the tutorials and webinars.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot does not have additional transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you use a third party payment provider for your online store.