There are many industries and communities that have membership organizations. It could be small, having only a handful of people, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep track of these things.
That is where Wild Apricot comes in. It is one of the most famous membership management software which can help you not only track and record but also build your site, and it even has some email marketing features.
In this guide, you will learn if Wild Apricot is exactly what you have been on the lookout for.
Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick review. Afterward, you’ll want to read the rest of our article for a more comprehensive review.
What is Wild Apricot? Wild Apricot WordPress Integration
Wild Apricot is a Canadian software company that caters to small to midsize membership organizations. In 2017, they were acquired by Personify, a Constituent Management and Engagement platform.
It’s focused on keeping track of members so that nonprofit organizations and clubs can bill them for occasions and dues. It’s also used to inform them about these notifications.
It’s intended to be the solution to build and manage a membership-based site by encouraging different applications. It’s built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Although it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s searching for a software that could help them run like a membership-based entity.
There are a number of ways to run Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software with ease. If you need assistance, you can even contact their coaches.
What are the features?
Wild Apricot offers features that can be accessed by each member, regardless of their membership level. Navigating these tasks is easy since you can do it from the dashboard; From building your site to handling and creating events, you will be able to keep track of everything.Here are some of Wild Apricot’s features.
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Website Builder
Wild Apricot has a website and hosting features done through AWS. They provide templates and drag and drop editors that will help you create your own website.
If you do not have any experience making your own website, or if you don’t have enough budget to hire an expert, this feature is beneficial. It’s also perfect for those people who are working under a time constraint.
You can even create your own templates, aside from the customizable themes and templates that are available.These can use the default layouts that you have set to your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.
If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. You’ll need to avail for a paid membership account if you would like to make your own domain name.
Online Store Builder
Apart from building sites, they also offer other features like the online shop and program builder.
With the online shop, you can sell both digital and physical products. You can set up the costs, discounts, and other deals.
For physical products, you can send them straight to Wild Apricot so that they can handle the distribution procedure. They will track the process inventory and payments. However, you will be the one to deal with the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the costs for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This is going to be in sync in real time across the site and the mobile app.
You will be able to access the data because it’s stored in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process easier.
If you’re switching from a different management service, you don’t need to worry about your previous membership database. Wild Apricot will let you import your current database into the software.
You could even create a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot WordPress Integration
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Wild Apricot Payments and Donations
Wild Apricot can also handle online store and member payments. Their payment gateway is easy and simple to use. All you will need to do is create an account with AffiniPay, which is their payment processor. On the other hand, buyers will only need to enter their card details for their orders to be processed.
In addition to that, site owners won’t be charged contract fees or setup fees. Although they charge processing fees, it is pretty competitive, having only 2.9 percent and an additional $0.30 for every trade.
Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ based on where you are. Some members who are based in other countries will be charged with international processing fees.
Wild Apricot also included a donations feature since they were mainly made for nonprofit. You can add a donation button and have a widget for the donation drive goals and progress. The database of the donations you obtained is also exported.
Email Marketing
There’s no better means of keeping in touch with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even event invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried that it will look generic, you can customize the templates using their drag and drop editor.
You can also segment your mailing list. You may use your member’s database for targeting campaigns and to handle other tasks like confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to make the most out of the feature.
Even if you’re using a free plan, your email address will be the same as your subdomain. Should you upgrade to a paid plan, you can create a customized domain for your website and for your email.
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Event Management
To help you manage your members before and during events, you can create and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
Wild Apricot includes a free plan where you can have up to 50 members. If you have more than that, you’ll need to upgrade.
Overall, Wild Apricot has 7 plans to choose from. You can pay it annually or every 2 years.
The price of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.
If you Pre-pay for 1 year, you will able to save 10%. Another payment strategy is to cover 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering that these include email management and website hosting. They also provide a free trial for their paid plans. Wild Apricot WordPress Integration
Pros and Cons
Before continuing on to the last section, we’ll summarize the pros and cons of utilizing Wild Apricot to help you decide.
Here are the Pros and Cons:
Advantages
Includes templates
Tons of videos and tutorials
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
Cons
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
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Final Thoughts
If you’re looking for a platform that can help you manage your membership-based site, Wild Apricot is recommended. It was made to be used by membership associations and organizations, so the prices are not too high. They even offer a free plan and a free trial on their paid plans.
However, if you are intending to use this for handling your business, it might be best to find a different platform. If you are really curious, though, it would not hurt to use their free trial.
But even if it wasn’t made for businesses, it is still able to perform well. You can use it to sell online courses, but you’ll need a link which will lead them to an external site. For businesses that have a lot of events, this is a excellent platform to operate and implement event management strategies.
Overall, Wild Apricot is a good platform, especially for associations and organizations. It gets the job done without being too pricey. If that is not enough to convince you, you could always use their free trial to see for yourself.
FAQ Wild Apricot WordPress Integration
Are there any system requirements?
For Wild Apricot to work well, your resolution should have a width of 1280 pixels.
Will it work on any browser?
Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos to help you get started. Just go to their website to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot’s free trial lasts 30 days.
Are there additional costs?
Wild Apricot doesn’t have additional transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you opt for a third party payment provider for your online store.
