There are many industries and communities which have membership organizations. It could be small, with only a handful of people, or extremely large, having more than 50,000 members.
Tracking all of the activities can make your head swirl. You need to check out renewals, contact information, participants, and even membership fees. It’s a lot of work to keep track of those things.
That’s where Wild Apricot comes in. It is one of the most well-known membership management softwares that can help you track and record. Not only that, it has email marketing features and it can even help you build your website.
In this guide, you’ll learn if Wild Apricot is what you’ve been looking for.
Before you go on, you may want to watch this video by Capterra on YouTube that gives a quick overview. Afterward, you will want to read the rest of our article for a more comprehensive review.
What is Wild Apricot? Wild Apricot Xero
Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. Personify, a Constituent Management and Engagement platform acquired them back in 2017.
It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for occasions and dues. It’s also utilised to notify them about these notifications.
It’s designed to be the solution to build and manage a membership-based website by encouraging different applications. It has built-in financial reporting and email marketing tools.
Who can use Wild Apricot?
Anyone can use the software. But it’s specifically designed for anyone who is looking for a software that can help them run like a membership-based entity, particularly non-profit organizations, associations, and clubs.
There are a number of ways to utilize Wild Apricot using its own features. They also have a setup wizard that could help their users navigate the software effortlessly. If you need assistance, you can even contact their trainers.
What are the features?
Wild Apricot offers features that may be accessed by every member, regardless of their membership level. From building your site to handling and creating events, it’s easy to navigate these tasks from the dashboard.Below are a few of Wild Apricot’s features.
Wild Apricot has a website and hosting features done through AWS. To assist in creating your own website, they also provide drag and drop editors as well as templates.
If you do not have any experience making your own website, or if you don’t have sufficient budget to hire an expert, this feature is beneficial. It’s also perfect for those people who are working under a time constraint.
Apart from the customizable themes and templates available, you can also create your own templates.These may use the default layouts that you have set to your template. And to avoid confusion, your editing page will provide a green highlight to the changes that you have made to your work.
If you are using a free account, you have a free subdomain generated with the email address you registered when you signed up. You’ll have to avail for a paid membership account if you want to make your own domain name.
Online Store Builder
Apart from building sites, they also provide other features such as the online store and program builder.
With the online shop, you can sell both digital and physical goods. You can set up the prices, discounts, and other deals.
For physical products, you can send them directly to Wild Apricot so that they can deal with the distribution process. They’ll monitor the process payments and inventory. However, you will be the one to manage the logistics.
For now, the only downside for their online store builder is that you can not add shipping calculation tools or options to adjust the prices for specific product variants.
Membership Information Storage
Members will be able to access their profiles to update any changes. This will be in sync in real-time across the website and the mobile app.
You’ll be able to access the data because it’s stored in a cloud database. The data is searchable and you can even use it to make membership levels and renewals customizable, to make the process simpler.
You also do not need to worry about your old membership database if you are switching from another management service. Wild Apricot will enable you to import your current database into the program.
You could even create a member’s directory using your database so other members can look at other subscriber’s profiles. Wild Apricot Xero
Wild Apricot Payments and Donations
Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and simple to use. All you need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just need to enter their card details so their orders can be processed right away.
On top of that, website owners won’t be billed contract fees or setup fees. Though they charge processing fees, it’s pretty competitive, having just 2.9 percent and an additional $0.30 for each transaction.
Take note, however, that the processor is available only to the American and Canadian Wild Apricot clients. Furthermore, the processing fees can differ depending on where you are. There are international processing fees for members that are based in other countries.
Since Wild Apricot was mainly made for nonprofit associations, Wild Apricot included a donations feature. You may add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you received is also exported.
There’s no better means of keeping in contact with your members than through emails. Wild Apricot enables you to send newsletters, invoices, reminders, and even event invitations through their email templates and features.
If you prefer to start your work using a blank canvas, Wild Apricot also gives you that choice. If you’re worried that it will look generic, you can customize the templates utilizing their drag and drop editor.
You may also segment your mailing list. You may use your member’s database for targeting campaigns and to handle other tasks like confirmations, reminders, or account upgrades.
If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of the feature.
Even if you’re using a free plan, your email address is the same as your subdomain. Should you upgrade to a paid plan, you may create a custom domain for your website and for your email.
Wild Apricot lets you make and share a calendar of any events that you will be hosting. You could also use this to set up registration forms, process payments, as well as waitlists.
Wild Apricot Pricing and Plans
The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.
In general, Wild Apricot has 7 strategies to choose from. You can pay it annually or every 2 years.
The cost of the plan is based on the amount of maximum members that you can have. As you increase the number of members, so does your price. For starters, their Personal Plan can accommodate up to 100 members for $40 per month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 per month.
If you Pre-pay for 1 year, you’ll able to save 10%. Another payment scheme is to pay 2 years ahead, which makes it possible to save 15%.
They offer competitive prices considering that these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Xero
Pros and Cons
Before moving on to the final section, we will summarize the advantages and disadvantages of using Wild Apricot to help you decide.
Here are the Pros and Cons:
Tons of tutorials and videos
Offers flexibility for associations, clubs, and nonprofits
Offers a free plan
Each paid plan has a free trial
User interface is a bit confusing
No membership ID on the system
Payment gateway is restricted to customers from the USA and Canada.
If you’re searching for a platform that can help you manage your membership-based website, Wild Apricot is a good suggestion. It was created to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.
But if you are intending to use this for managing your business, it may be best to find a different platform. If you’re really curious, though, it wouldn’t hurt to use their free trial.
But even if it was not made for businesses, it’s still able to execute well. You can use it to sell online courses, but you will need a link which will lead them to an outside site. For businesses with a good deal of occasions, this is a great platform to operate and execute event management strategies.
Overall, Wild Apricot is a good platform, particularly for associations and organizations. It gets the job done without being too expensive. If that is not enough to convince you, you can always use their free trial to see for yourself.
FAQ Wild Apricot Xero
Are there any system requirements?
Your resolution screen should have at least a width of 1280 pixels for the software to work efficiently.
Can it work on any browser?
Wild Apricot works in most browsers. For best results, use either Google Chrome, Microsoft Edge, Firefox, or Safari.
Are there any tutorials to browse the software?
Yes. Wild Apricot offers many videos that will help you get started. Just go to their site to get a list of the webinars and tutorials.
How long does the free trial last?
Wild Apricot offers a 30-day free trial for their paid plans.
Are there any additional costs?
Wild Apricot does not have additional transaction fees. You receive all the features whether you picked the paid or free plan. The only time you will pay for extra costs is when you use a third-party payment provider for your online store.