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There are many businesses and communities which have membership organizations. It might be small, with only a handful of people, or extremely large, having more than 50,000 members.

Tracking all of the activities can make your head swirl. You need to check out renewals, contact details, participants, and even subscription fees. It’s plenty of work to keep track of those things.

That is where Wild Apricot comes in. It’s one of the most famous membership management softwares which can help you record and track. Not only that, it has email marketing features and it can even help you build your site.

In this guide, you’ll find out if Wild Apricot is exactly what you’ve been on the lookout for.

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Before you go on, you may want to check out this video by Capterra on YouTube that gives a quick review. After, you will want to read the rest of the article for a more comprehensive review.

What’s Wild Apricot? Wild Apricot Youtube Member Section

Wild Apricot is a Canadian software company that caters to small to medium-sized membership organizations. In 2017, they have been bought by Personify, a Constituent Management and Engagement platform.

It is focused on keeping track of members so that nonprofit organizations and clubs can charge them for occasions and dues. It’s also utilised to inform them about these notifications.

It’s intended to be the solution to develop and manage a membership-based site by encouraging different applications. It has built-in financial reporting and email marketing tools.

Who can use Wild Apricot?

Although it’s targeted at nonprofit organizations, associations, and clubs, it may be used by anyone who’s looking for a software that can help them operate like a membership-based entity.

There are a number of ways to run Wild Apricot using its features. They also have a setup wizard that could help their users navigate the software with ease. You may also contact their coaches if you need assistance.

What are the features?

Wild Apricot offers features which may be accessed by every member, regardless of their membership level. Navigating these objectives is easy since you can do it from your dashboard; From building your site to managing and creating events, you will be able to keep track of everything.To give you an idea what Wild Apricot can offer, below are some of the software’s features.

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Website Builder

Wild Apricot has a site and hosting features done through AWS. They provide templates and drag and drop editors that will assist you create your own site.

If you don’t have any experience making your own website, or if you do not have sufficient budget to hire a professional, this feature is very helpful. It’s also perfect for those who are working under a time constraint.

Aside from the customizable themes and templates available, you can even create your own templates.These may apply the default layouts that you have set to your template. And to prevent confusion, your editing page will provide a green highlight to the changes that you’ve made to your work.

If you are using a free account, you have a free subdomain generated using the email address you registered when you signed up. However, if you would like to create your own domain name, you’ll need to upgrade your account to a paid membership.

Online Store Builder

Apart from building sites, they also offer other features like the online store and program builder.

With the online store, you can sell both digital and physical products. You may set up the costs, discounts, and other deals.

For physical products, you can send them straight to Wild Apricot so they can deal with the distribution process. They will monitor the process inventory and payments. However, you will be the one to deal with the logistics.

For now, the only downside for their online shop builder is that you can’t add shipping calculation tools or options to adjust the prices for certain product variants.

Membership Information Storage

Members will be able to access their profiles to update any changes. This will be in sync in real-time across the site and the mobile app.

You’ll be able to access the information since it is stored in a cloud database. To make it simple, it’s searchable, and you can use it to make membership levels and renewals customizable.

You also do not need to worry about your previous membership database if you’re switching from a different management service. Wild Apricot will let you import your current database into the program.

You could even make a member’s directory with your database so other members can look at other subscriber’s profiles. Wild Apricot Youtube Member Section

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Wild Apricot Payments and Donations

Wild Apricot can also handle online shop and member payments. Their payment gateway is easy and straightforward to use. All you will need to do is create an account with AffiniPay, which is their payment processor. For the buyers, they will just have to enter their card details so their orders can be processed right away.

In addition to that, website owners won’t be charged contract fees or setup fees. Although they charge processing fees, it’s pretty competitive, having only 2.9 percent and an additional $0.30 for every transaction.

Take note, however, that the processor is available only to the Canadian and American Wild Apricot clients. Furthermore, the processing fees can differ based on where you’re. There are international processing fees for members that are based in other countries.

Since Wild Apricot was mainly made for nonprofit institutions, Wild Apricot added a donations feature. You can add a donation button and have a widget for the donation drive goals and progress. The database of the contributions you received is also exported.

Email Marketing

There’s no better way of keeping in contact with your members than through emails. Wild Apricot lets you send newsletters, invoices, reminders, and even occasion invitations through their email features and templates.

If you prefer to start your work using a blank canvas, Wild Apricot also gives you that option. If you’re worried that it will look generic, you can customize the templates utilizing their drag and drop editor.

You may also segment your mailing list. Through your member’s database, you can use it to target campaigns or handle other tasks such as confirmations, reminders, or account upgrades.

If you’re looking for metrics, Wild Apricot includes open trackers and analytical reports to get the most out of the feature.

Even if you’re using a free plan, your email address is the same as your subdomain. Should you upgrade to a paid plan, you may create a customized domain for your website and for your email.

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Event Management

To help you manage your members before and during events, you can make and share calendar invites for your upcoming events. You can also use this to set up registration forms, process payments, as well as waitlists.

Wild Apricot Pricing and Plans

The free plan allows you to have up to 50 members. If you wish to add more members, then you’ll need to upgrade.

In general, Wild Apricot has 7 strategies to choose from. It is possibles to pay it monthly, annually, or every two years.

The price increases as you increase the amount of members. For starters, their Personal Plan can accommodate up to 100 members for $40 a month. The maximum amount of members Wild Apricot can hold is 50,000. This falls under the Global Plan, which costs $600 a month.

If you Pre-pay for 1 year, you’ll able to save 10%. Another payment strategy is to pay 2 years ahead, which makes it possible to save 15%.

They offer competitive prices considering these include email management and website hosting. They also offer a free trial for their paid plans. Wild Apricot Youtube Member Section

Pros and Cons

Before moving on to the final section, we’ll summarize the pros and cons of utilizing Wild Apricot to help you decide.

Here are the Pros and Cons:

Pros

Includes templates

Tons of tutorials and videos

Offers flexibility for associations, clubs, and nonprofits

Offers a free plan

Each paid plan has a free trial

Cons

User interface is a bit confusing

No membership ID on the system

Payment gateway is restricted to customers from the USA and Canada.

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Final Thoughts

If you’re looking for a platform that can help you manage your membership-based website, Wild Apricot is a good suggestion. It was made to be used by membership associations and organizations, so the prices are not too high. They even provide a free plan and a free trial on their paid plans.

But if you’re planning to use this for managing your business, it may be best to find a different platform. If you are really curious, though, it would not hurt to use their free trial.

But even if it wasn’t made for businesses, it is still able to perform well.  You can use it to sell online classes, but you’ll need a link that will lead them to an outside site. For businesses that have a lot of occasions, this is a great platform to operate and execute event management strategies.

Overall, Wild Apricot is a good platform, especially for associations and organizations. It gets the job done without being too pricey. If that is not enough to convince you, you can always use their free trial to see for yourself.

FAQ Wild Apricot Youtube Member Section

Are there any system requirements?

For Wild Apricot to work well, your resolution screen should have a width of 1280 pixels.

Can it work on any browser?

Yes, Wild Apricot is supported by the most popular browsers. To avoid glitches, opt for Microsoft Edge, Google Chrome, Safari, or Firefox.

Are there any tutorials to browse the software?

Yes. Wild Apricot has many videos that will help you get started. Just go to their website for a list of the webinars and tutorials.

How long does the free trial last?

Wild Apricot’s free trial lasts 30 days.

Are there any additional costs?

Wild Apricot does not have extra transaction fees. You get all the features whether you chose the paid or free plan. The only time you will pay for additional costs is when you use a third party payment provider for your online shop.

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